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# Smoky Plant-Based Burgers
The OZO Smokehouse Burgers are Made with Fermented Pea Protein

By Laura McQuarrie | Published 2021-03-24 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/smokehouse-burgers
References: [prnewswire](https://www.prnewswire.com/news-releases/ozo-debuts-new-line-of-frozen-plant-based-proteins-for-breakfast-lunch-and-dinner-available-nationwide-at-kroger-301253223.html) & [OZOFoods](http://www.OZOFoods.com/)

OZO is introducing a new line of frozen plant-based proteins, including plant-based Smokehouse Burgers that deliver high-quality flavors without compromising on taste. The conveniently packaged frozen patties are made with fermented pea protein and they deliver 19 grams of complete plant-based protein, all in a recipe that's free from soy and gluten.

The fully cooked, heat-and-eat burgers also boast 65% less saturated fat than beef, which makes them an appealing alternative for those who are looking to incorporate more plant-based food into their diet for primarily health reasons. With this new product, the brand recognizes "The pandemic has forced people to get creative in the kitchen, and these innovative offerings are the perfect addition to weekday meals or weekend grill-outs, with the option to heat and eat or freeze for later."

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 8% | Activity: 17% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Plant-based Proteins:** The rise in plant-based protein alternatives continues to grow, presenting opportunities for innovation and disruption in the food industry.
- **Fermented Protein:** The use of fermented pea protein presents an opportunity for innovation in the development of plant-based protein products.
- **Convenient Plant-based Foods:** There is a growing demand for convenient, plant-based meal options, providing opportunities for innovation and disruption in the food industry.

### Who This Affects Most

- **Food Production:** There are opportunities for innovation and disruption in the food production industry to meet the demand for plant-based alternatives with high-quality taste and nutrition.
- **Health and Wellness:** The growing interest in health and wellness presents opportunities for innovation and disruption in the development of plant-based protein products focused on providing health benefits.
- **Frozen Foods:** The demand for convenient, plant-based meal options presents opportunities for innovation and disruption in the frozen foods industry, particularly in the development of high-quality, great-tasting products.

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