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# Smoked Vegan Chocolates
The Zimt Maple Smoked Salt and Rosemary Cacao Bars are Raw and Vegan

By M | Published 2016-09-09 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/smoked-salt
References: [zimtchocolates](https://www.zimtchocolates.com/shop/maple-smoked-salt-rosemary-half-dozen/)

Zimt is a [vegan and raw chocolate brand](https://www.trendhunter.com/trends/luxurious-vegan-chocolates) that utilizes plant-based ingredients to create sweet cacao bars with unique flavor combinations, such as this Maple Smoked Salt & Rosemary variety that blends herbal and savory aromas. The chocolate is inspired by Thanksgiving dinner and utilizes high-grade food ingredients to create a guilt-free sweet for consumers to enjoy.

Since vegans and many vegetarians attempt to avoid animal products, many chocolates with milk ingredients are a no-go. Zimt uses only raw products in its chocolates and sources 80% cacao as a [plant-based alternative](https://www.trendhunter.com/trends/lindor-vegan-truffles). The Maple Smoked Salt & Rosemary variety is herbal and savory paired with the sweetness sourced from coconut sugar and the cacao.

The chocolate also includes salt sourced from Canada.

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 70% | Activity: 24% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Vegan Chocolates:** Opportunity for innovative vegan chocolate brands to create unique flavor combinations with plant-based ingredients.
- **Raw Chocolates:** Potential for raw chocolate brands to differentiate themselves by using high-grade raw ingredients.
- **Herbal and Savory Flavors:** Emerging trend of combining herbal and savory flavors in chocolates to provide unique taste experiences.

### Where This Applies

- **Vegan Food:** Disruptive innovation opportunity in the vegan food industry to create new chocolate offerings using plant-based ingredients.
- **Raw Food:** Opportunity for the raw food industry to explore new flavors and textures in raw chocolate products.
- **Artisanal Chocolates:** Artisanal chocolate producers can tap into the herbal and savory flavor trend to offer unique and unconventional chocolate bars.

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