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# Extra-Boozy Spiked Seltzers
Smirnoff Seltzer 8% Spiked Has Nearly Twice the Alcohol

By Katherine Pendrill | Published 2020-04-20 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/smirnoff-seltzer-8-spiked
References: [delish](https://www.delish.com/food-news/a32196078/smirnoff-seltzer-8-percent-spiked-drinks/) & [smirnoff](https://www.smirnoff.com/en-us/ready-to-drink/spiked-sparkling-seltzer/8-percent-spiked-seltzer-blackberry/)

With [alcoholic seltzers](https://www.trendhunter.com/trends/white-claw-gin-smash) becoming increasingly popular, Smirnoff has just released a new product called Smirnoff Seltzer 8% Spiked. With nearly double the alcohol of the original, the new drink caters to those looking for a [slightly boozier drink](https://www.trendhunter.com/trends/truly-unruly-lemonade) that's still light and refreshing.

The original Smirnoff Spiked Sparkling Seltzer lineup have a modest 4.5% ABV. However, each can of Smirnoff Seltzer 8% Spiked has an 8% ABV, making it a much stronger drink option. But even with more alcohol in each serving, each can of Smirnoff Seltzer 8% Spiked contains just 67 calories and zero grams of sugar.

Available in both a [Blood Orange and a Blackberry variety](https://www.trendhunter.com/trends/fruitforward-alcoholic-beverages), Smirnoff Seltzer 8% Spiked is big on flavor and alcohol.

Image Credit: *Smirnoff.*

## Trend Insights (Trend Hunter)

- Score: 5.9/10
- Popularity: 75% | Activity: 93% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Alcoholic Seltzer Trend:** There is a growing demand for alcoholic seltzers with higher alcohol content, as seen with Smirnoff's release of Smirnoff Seltzer 8% Spiked.
- **Low-calorie Alcoholic Drinks Trend:** Consumers are seeking low-calorie beverage options with high alcohol content, such as the 67-calorie Smirnoff Seltzer 8% Spiked.
- **Flavored Alcoholic Drinks Trend:** Flavorful options like the Blood Orange and Blackberry varieties of Smirnoff Seltzer 8% Spiked are gaining popularity in the market.

### Where This Applies

- **Alcoholic Beverage Industry:** The alcoholic beverage industry can capitalize on the demand for high-alcohol, low-calorie options like Smirnoff Seltzer 8% Spiked.
- **Health and Wellness Industry:** With the rise of health-conscious consumers, the health and wellness industry can explore the market for low-calorie, flavored alcoholic drinks.
- **Flavor and Beverage Manufacturing Industry:** Manufacturers in the flavor and beverage industry can innovate by developing new and unique flavors for alcoholic seltzers, similar to Smirnoff's Blood Orange and Blackberry varieties.

## Related on Trend Hunter

- [High-ABV Citrus Beverages](https://www.trendhunter.com/trends/simply-spiked-bold.md)
- [High-ABV Sparkling Waters](https://www.trendhunter.com/trends/riki-spirits.md)
- [High-ABV Canned Margaritas](https://www.trendhunter.com/trends/big-sipz.md)
- [Tropical High-ABV Beverages](https://www.trendhunter.com/trends/seagrams-escapes-spiked.md)
- [High-ABV Citrus Cocktails](https://www.trendhunter.com/trends/mikes-harder-lemonade.md)
- [Fruit-Forward Canned Cocktails](https://www.trendhunter.com/trends/smirnoff-smash-vodka-soda.md)
- [High-ABV Citrus Seltzers](https://www.trendhunter.com/trends/lemon-lime-seltzer.md)
- [Better-For-You Hard Sodas](https://www.trendhunter.com/trends/owls-brew-spiked-pop.md)
- [Spirits-Based Seltzers](https://www.trendhunter.com/trends/truly-vodka-seltzer.md)
