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# Timed Public Art
Citizens Smile for Google Satellite

By Cowbag | Published 2008-09-28 | Unique
Source: Trend Hunter, https://www.trendhunter.com/trends/smile-for-google-earth-saying-cheese-for-the-satellite
References: [likecool](http://www.likecool.com/Russian_town_smiles_Google_Earth--Other--Gear.html) & [englishrussia](http://englishrussia.com/?p=2047)

Citizens of the Russian town of Chelyabinsk recently got together to make a [giant smiley face](https://www.trendhunter.com/trends/smiley-chair). They timed it for when the [Google](https://www.trendhunter.com/trends/google-santa-tracker) satellite was set to pass by, so their smiley will appear on Google's satellite images.

How do you even find out satellite timetables? Whom do you need to speak with? I am desperate to know so I can do something similar; but being Cowbag, however, it's safe to say that my mass image will be a lot more messed up than this happy one.

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 6% | Activity: 50% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique)

## Key Themes

### What's Driving This Trend

- **Citizen-led Public Art:** Opportunity for businesses to collaborate with communities in creating impactful public art installations for exposure and engagement.
- **Social Media-driven Art Experiences:** Businesses can leverage the power of social media to drive engagement and produce user-generated content through experiential art projects.
- **Satellite-guided Art Creation:** Innovative businesses can explore the creative potential of satellite technology and partner with artists for unique and novel experiences.

### Who This Affects Most

- **Marketing and Advertising:** Opportunity for marketing and advertising agencies to create campaigns that spotlight unique, user-generated public art installations.
- **Travel and Tourism:** Businesses in the travel and tourism industry can serve as sponsors or collaborators on community art projects to promote destinations and experiences.
- **Technology:** Opportunity for technology companies to develop innovative applications and tools that enable satellite-guided public art creation and community engagement.

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