# Customizable Teeth Whitening Kits The 'Smile Brilliant' Kit Uses Custom-Fit Teeth Whitening Trays By Rahul Kalvapalle | Published 2014-06-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/smile-brilliant References: [swa-rai](http://www.swa-rai.com/2014/02/beauty-report-smile-brilliant-teeth-whitening-kit-review-giveaway.html) & [smilebrilliant](http://www.smilebrilliant.com/product/teeth-whitening-trays) Smile Brilliant is an ingenious and convenient teeth-whitening system that gives you a dentist-precision whitening experience without the associated cost. What sets Smile Brilliant apart from other teeth-whitening products is the fact that it whitens your teeth using custom-fit trays. Most teeth-whitening products require users to force the whitening trays into their mouth to get them to fit, but Smile Brilliant takes the opposite route, including trays that help you create molds customized for your teeth. Once you have made your own custom molds, you simply have to send them to Smile Brilliant, who will send you your own custom-fitting whitening trays. You then take your tray, mix the [teeth-whitening gel](https://www.trendhunter.com/trends/pop-on-whitening-strips) in it and place the tray in your mouth. This allows for even and precise whitening. Smile Brilliant even pays for three-way postage between its lab and the customer for orders within the U.S.A., and two-way postage for international orders. ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 6% | Activity: 20% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Customizable Teeth Whitening Kits:** Custom-fit teeth whitening trays with even and precise whitening experience. - **At-home Dental Care:** Convenient and affordable dental care products that can be used at home. - **Personalized Dentistry:** Personalized and customized dental health care products with an emphasis on precision and convenience. ### Sectors Adopting This - **Cosmetics:** Companies that offer customizable and personalized cosmetic products can tap into the teeth-whitening market. - **Dental Health Care:** Dental care companies can leverage Smile Brilliant's successful model to offer more personalized and affordable products - **E-commerce:** Technology companies that offer e-commerce solutions can create more platforms that offer personalized dental health care products. ## Related on Trend Hunter - [All-Natural Teeth Whitening Strips](https://www.trendhunter.com/trends/allnatural-teeth-whitening-strips.md) - [Dual-Sided Teeth Brighteners](https://www.trendhunter.com/trends/smile-perfector-duo.md) - [Pre-Filled Whitening Trays](https://www.trendhunter.com/trends/whitening-trays.md) - [Glowing Oral Devices](https://www.trendhunter.com/trends/platinum-pro-glow-teeth.md) - [Comprehensive Oral Care Packages](https://www.trendhunter.com/trends/something-nice.md) - [At-Home Teeth Whitening Kits](https://www.trendhunter.com/trends/athome-teeth-whitening-kits.md) - [Predictive Teeth Whitening Tools](https://www.trendhunter.com/trends/colgate-illuminator.md) - [Innovative Whitening Electric Toothbrushes](https://www.trendhunter.com/trends/whitening-electric-toothbrush.md) - [Remote Teeth-Correcting Solutions](https://www.trendhunter.com/trends/dror-orthodesign.md)