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# Mickey Mouse-Branded Fridges
The Smeg x Mickey Mouse Fab28 Refrigerator is Perfect for Disney Fans

By Katherine Pendrill | Published 2019-11-13 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/smeg-x-mickey-mouse
References: [delish](https://www.delish.com/kitchen-tools/cookware-reviews/a29667810/smeg-limited-edition-mickey-mouse-fridge/)

The Smeg x Mickey Mouse Fab28 refrigerator is the ultimate kitchen accessory for Disney fans.

Last year, Smeg decided to celebrate its 70th birthday and Mickey Mouse's 90th anniversary with 90 Mickey-themed refrigerators. The mouse adorned fridges sold out quickly, so the brand decided to bring the appliance back for 2019.

Available exclusively from Williams Sonoma, the fridges feature a retro white design. The front of the fridge is decorated with a vintage black and white Mickey cartoon that makes it look as though the character is reaching for the fridge handle. Despite the retro design, the Smeg x Mickey Mouse Fab28 refrigerator boasts Energy Star efficiency and a Life Plus drawer inside that helps to keep things extra cool and prevent spoilage. There are also three adjustable glass shelves, two drawers, a glass crisper cover, and a freezer compartment.

Image Credit: *Smeg.*

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 46% | Activity: 31% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Kitchen](https://www.trendhunter.com/kitchen)

## Key Themes

### What Makes This Trend Stand Out

- **Mickey Mouse-themed Appliances:** Opportunity for brands to collaborate with Disney and create kitchen appliances with Mickey Mouse designs.
- **Retro Design Appliances:** Demand for appliances with vintage-inspired designs that add a nostalgic touch to modern homes and kitchens.
- **Energy-efficient Fridges:** Growing consumer interest in appliances that offer energy efficiency and environmental sustainability.

### Sectors Adopting This

- **Home Appliance Manufacturing:** Manufacturers can explore partnerships with popular brands and characters to create unique, themed appliances.
- **Kitchen and Home Decor Retail:** Retailers can capitalize on the demand for retro and themed appliances by stocking and promoting a variety of options.
- **Sustainability and Energy Efficiency:** Companies focusing on green technology can develop energy-efficient fridges that meet consumer demands for eco-friendly appliances.

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