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# Antimicrobial Smartphone Protectors
OtterBox's Amplify Glass Adds a Layer of Defense to Devices

By Laura McQuarrie | Published 2020-04-30 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/smartphone-protector-otterbox
References: [prnewswire](https://www.prnewswire.com/news-releases/otterbox-launches-amplify-glass-with-antimicrobial-technology-301050099.html) & [otterbox](https://www.otterbox.com/)

[OtterBox](https://www.trendhunter.com/trends/otterbox) is introducing Amplify Glass with Antimicrobial Technology to add a layer of protection to frequently used devices. The glass screen protector features [EPA](https://www.trendhunter.com/trends/lysol)-registered [antimicrobial technology](https://www.trendhunter.com/trends/microban-international-1) to help reduce the spread of microbial growth, all the while offering the usual protection from scratches, bumps and the occasional drop. Thanks to silver ion technology, the protection that is embedded in the glass screen protector from OtterBox is long-lasting and will not wear with time.

For complete protection, OtterBox recommends pairing its new Amplify Glass with Antimicrobial Technology with the Defender Series Pro.

At a time when people are hyper-vigilant about cleanliness and self-protection, they are looking for products across all categories that have the potential to offer additional defense and peace of mind.

Image Credit: OtterBox

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 20% | Activity: 10% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Why This Trend Is Growing

- **Antimicrobial Technology:** Disruptive innovation opportunity: Develop antimicrobial solutions for various products to provide an extra layer of defense and hygiene.
- **Protection From Microbial Growth:** Disruptive innovation opportunity: Create products with built-in protection against microbial growth, addressing people's increasing concerns about cleanliness and health.
- **Long-lasting Antimicrobial Solutions:** Disruptive innovation opportunity: Design products with long-lasting antimicrobial technology that remains effective over time, reducing the need for frequent replacements.

### Industries Being Reshaped

- **Mobile Accessories:** Disruptive innovation opportunity: Explore the integration of antimicrobial technology into various mobile accessories such as cases, screen protectors, and chargers.
- **Healthcare Products:** Disruptive innovation opportunity: Develop antimicrobial solutions for healthcare products like medical devices, masks, and personal protective equipment to prevent the spread of infections.
- **Consumer Electronics:** Disruptive innovation opportunity: Incorporate antimicrobial technology into consumer electronics such as laptops, keyboards, and wearables, providing an added layer of protection against microbial growth.

## Related on Trend Hunter

- [Advanced Smartphone Protection Accessories](https://www.trendhunter.com/trends/screen-protectors-and-case.md)
- [Bacteria-Resistant Computers](https://www.trendhunter.com/trends/acer.md)
- [Anti-Fingerprint Shatterproof Screen Protectors](https://www.trendhunter.com/trends/glassgo-x.md)
- [Antimicrobial Tablet Styluses](https://www.trendhunter.com/trends/antimicrobial-active-stylus-for-ipad.md)
- [Self-Cleaning Smartphone Cases](https://www.trendhunter.com/trends/selfcleaning-smartphone-case.md)
- [Anti-Reflective Screen Guards](https://www.trendhunter.com/trends/origarmor.md)
- [Glass Matrix-Based Antimicrobial Additives](https://www.trendhunter.com/trends/antimicrobial-additive.md)
- [Protective Spring-Ready Cases](https://www.trendhunter.com/trends/otterbox.md)
- [All-Angle Protection Phone Cases](https://www.trendhunter.com/trends/rhinoshield-airx.md)
