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# Automated Beverage Preparation Devices
The 'SmartCup' Perfectly Brews Coffee, Tea and More

By Michael Hemsworth | Published 2018-11-30 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/smartcup
References: [thegadgetflow](https://thegadgetflow.com/portfolio/automated-beverage-preparing-device/) & [kickstarter](https://www.kickstarter.com/projects/smartcup/smartcup-coffee-tea-and-baby-formula-in-one-tap?ref=bw0672&utm_source=GadgetFlow&utm_campaign=GadgetFlow)

Automated technology is showing up in more places than ever as brands seek to offer consumers an enhanced level of convenience with everyday processes, which is what brings us to the 'SmartCup' [automated beverage brewer](https://www.trendhunter.com/trends/the-terra-kaffe-tk02). Working with [tea, coffee and more](https://www.trendhunter.com/trends/cuptone-teacup), the solution works by gets liquids to the optimal temperature in a short amount of time without having to wait extended periods for it to heat up or cool down. Users can control the device via the accompanying app to choose from preset brewing techniques or to customize the functionality to their exact preferences.

The 'SmartCup' helps to maximize the flavor profile of your favorite brewed beverages and is also suitable for use when preparing baby formula to ensure it's at the optimal temperature.

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 77% | Activity: 73% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Kitchen](https://www.trendhunter.com/kitchen)

## Key Themes

### Key Themes Behind This Trend

- **Automated Beverage Preparation Devices:** SmartCup is just one example of a growing trend of automated beverage preparation devices that offer consumers enhanced convenience.
- **Smart Technology in Food and Beverage Industry:** The integration of smart technology into food and beverage preparation is a disruptive innovation opportunity that allows brands to improve the user experience and offer unique value propositions to consumers.
- **Personalized Beverage Brewing:** The ability to customize brewing techniques and preferences through mobile apps is a trend in automated beverage preparation devices that disrupts the traditional one-size-fits-all approach to beverage prep.

### Where This Applies

- **Food and Beverage:** The food and beverage industry has an opportunity to integrate automated technology to enhance convenience and improve the user experience for customers.
- **Smart Home Appliances:** Smart beverage preparation devices like the SmartCup are a subset of the growing smart home appliance industry that offers a variety of automated solutions for everyday tasks.
- **Baby Care Products:** In addition to brewing beverages, the SmartCup has potential disrupt the baby care industry as a tool for preparing formula at the optimal temperature for infants.

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