# Fitness-Focused Oral Strips Smart Strips Makes Pre-Workout and Post-Workout Supplements By Laura McQuarrie | Published 2026-07-06 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/smart-strips References: [athletechnews](https://athletechnews.com/are-supplement-strips-the-new-gummies-smart-strips-dissolvd/) & [smartstrips.us](https://smartstrips.us/collections/all/products/fckn-fit)  Pre-workout and post-workout products commonly require measuring, mixing and a shaker bottle, but Smart Strips makes oral strips for both use cases that dissolve on the roof of the mouth. With a flavor that tastes like mixed berries and vanilla, Smart Strips' FCKN FIT helps to set the stage for strong performance, endurance and faster results with ingredients like L-carnitine, caffeine, niacin, GBBgo, and grain of paradise. On the other side of a workout, Smart Strips' REFUEL oral strips support recovery and reduce muscle soreness with inflammation-fighting liposomal curcumin, PEA, NAD+ and a reinvigorating ginger-lime flavor. Supplements in strip format are gaining traction as a fast, no-fuss, no-water-needed alternative to powders and shakes, dissolving to deliver benefit-packed ingredients straight into the bloodstream for immediate impact. ## Trend Insights (Trend Hunter) - Score: 7.3/10 - Popularity: 67% | Activity: 66% | Freshness: 85% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Dissolvable Supplements:** Fast-melting oral formats create space for supplement brands to replace powders, capsules, and drinks with portable products designed for rapid absorption and minimal preparation. - **Waterless Workout Nutrition:** No-water-needed performance products reflect a growing preference for gym-friendly supplementation that fits into lockers, pockets, travel routines, and outdoor training environments. - **Functional Strip Delivery:** Ingredient-dense strips highlight a compact delivery system where energy, recovery, anti-inflammatory, and focus benefits can be combined in precise single-serve formats. ### Industries Being Reshaped - **Sports Nutrition:** Performance and recovery brands are being reshaped by convenient dosage formats that simplify pre-workout and post-workout routines without sacrificing functional ingredient profiles. - **Nutraceuticals:** Bioactive compounds such as curcumin, NAD+, caffeine, and metabolic boosters gain new commercial relevance when paired with formats designed for faster uptake and higher compliance. - **Functional Confectionery:** Flavor-led strip products blur the boundary between supplements and candy-like experiences, opening room for health-positioned consumables that feel more enjoyable and less medicinal. ## Related on Trend Hunter - [Dissolving Sleep Strips](https://www.trendhunter.com/trends/sleep-or-die-sleep-strips.md) - [Pre-Workout Powder Flavor Expansions](https://www.trendhunter.com/trends/preworkout-powder.md) - [AI-Native Wellness Brands](https://www.trendhunter.com/trends/ainative-wellness.md) - [Dog-Friendly Oral Strips](https://www.trendhunter.com/trends/oral-health-strip-for-dogs.md) - [Pre-Workout Candies](https://www.trendhunter.com/trends/boost-candy-co.md) - [Kid-Friendly Vitamin Strips](https://www.trendhunter.com/trends/soul-strips-kids-range.md) - [Post-Party Oral Strips](https://www.trendhunter.com/trends/smart-strips-after-party.md) - [Performance-Boosting Pre-Workout Mixes](https://www.trendhunter.com/trends/gat-sport.md) - [Dissolvable Vaccine Strips](https://www.trendhunter.com/trends/vaccine-strip.md)