# Smart Retinoid Serums Sunday Riley's AI Supports Blemish-Prone Skin with a Tech-Forward Formula By Laura McQuarrie | Published 2025-06-04 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/smart-retinoid-serum References: [instagram](https://www.instagram.com/p/DJhofLnJHcF/) & [sundayriley](https://sundayriley.com/products/ai)  Using a retinol serum on blemish-prone skin can be a tricky balance—while they're meant to target breakouts and boost cell turnover, they can also trigger irritation, dryness, or purging before improvements are apparent—and [Sunday Riley's](https://www.trendhunter.com/trends/tidal-deep-hydration-plumping-serum) AI Smart Retinoid Serum was created to "[redefine] what retinol serums can do for blemish-prone skin." This gentle dual-action formula pairs advanced retinoids, Hydroxypinacolone Retinoate (HPR) and Adapinoid, to address visible congestion, texture and pore size, and at the same time, [diminish the appearance of redness](https://www.trendhunter.com/trends/redness-soothing-serum). This smart formula pairs advanced retinoids with time-tested adaptogenic herbs like astragalus and holy basil, plus a peptide complex. Previously, Sunday Riley introduced a high-dose retinoid serum called A+, and AI is a new smart serum that specifically supports blemish-prone skin. ## Trend Insights (Trend Hunter) - Score: 6.7/10 - Popularity: 78% | Activity: 81% | Freshness: 42% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **AI-powered Skincare Solutions:** AI-enhanced formulations are revolutionizing the skincare industry by offering personalized, adaptive treatments that mitigate common side effects such as irritation and dryness. - **Adaptogenic Beauty Products:** Incorporating adaptogenic herbs into beauty products provides a holistic approach to skincare, catering to growing consumer interest in natural and multifunctional ingredients. - **Smart Dual-action Skincare:** Dual-action skincare products leverage cutting-edge combinations of ingredients to simultaneously target multiple skin concerns, driving innovation in personalized skin health solutions. ### Where This Applies - **Beauty and Personal Care:** The beauty and personal care industry is at the forefront of incorporating AI technology to develop tailored solutions for complex skin concerns, enhancing consumer satisfaction. - **Health and Wellness:** The growing integration of natural adaptogens in skin treatments underscores the health and wellness industry's shift towards beauty solutions that also promote overall well-being. - **Artificial Intelligence:** The artificial intelligence industry is expanding its applications into skincare, offering innovative approaches to product formulation and consumer-specific treatment personalization. ## Related on Trend Hunter - [Irritation-Free Acne Serums](https://www.trendhunter.com/trends/lil-reinhart.md) - [Encapsulated Anti-Aging Serums](https://www.trendhunter.com/trends/beginner-retinol.md) - [Gentle Skin-Enhancing Serums](https://www.trendhunter.com/trends/beauty-pies-youthbomb.md) - [Wrinkle-Release Peptide Serums](https://www.trendhunter.com/trends/a-renewal.md) - [Active-Packed Serums](https://www.trendhunter.com/trends/serum-a-serum.md) - [Triple Action Serums](https://www.trendhunter.com/trends/triple-action-firming-serum.md) - [Encapsulated Retinal Serums](https://www.trendhunter.com/trends/very-amazing-retinal.md) - [Encapsulated Retinoid Skincare](https://www.trendhunter.com/trends/retinoid-collection.md) - [Advanced Retexturizing Serums](https://www.trendhunter.com/trends/retinol-synergist.md)