# High-Impact Smart Probiotics The Heights Smart Probiotic Supports Numerous Bodily Functions By Kalin Ned | Published 2023-02-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/smart-probiotic References: [yourheights](https://www.yourheights.com/en-ca/products/smart-probiotic/)  Heights' Smart Probiotic is a multi-functional formula that provides [good overall support for one's body](https://www.trendhunter.com/trends/whole-body-probiotic). Available as a single body or a subscription service (where you save $5 per bottle), the high-impact supplement is packed with "20bn CFUs of seven clinically studied strains." As an innovation, Heights' Smart Probiotic is significant as it is marketed as "the world’s first probiotic to support the gut, brain, and immune health in one daily capsule." This may be a great development for consumers who are bad at managing and being consistent with their health and wellness routines. Heights' Smart Probiotic is powered by a special technology that directly targets the [gut-brain axis](https://www.trendhunter.com/trends/heights). In doing so, the supplement is able to optimize the delivery of benefits to the body. Image Credit: Heights ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 69% | Activity: 79% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Multi-functional Supplements:** The trend towards combination supplements that offer support for multiple bodily functions presents an opportunity for disruptive innovation in the healthcare industry. - **Gut-brain Axis Targeting Technology:** The development of specialized technologies that optimize the delivery of probiotic benefits to the gut-brain axis is an area ripe for disruptive innovation in the supplement industry. - **Subscription Supplement Services:** The trend towards subscription-based supplement services that offer cost savings to consumers presents an opportunity for disruptive innovation in the wellness industry. ### Who This Affects Most - **Healthcare:** The healthcare industry can leverage multi-functional supplement trends by developing targeted products that offer comprehensive support for specific bodily functions. - **Supplement:** The supplement industry can drive innovation by developing advanced technologies that enable targeted delivery of probiotic benefits to the gut-brain axis. - **Wellness:** The wellness industry can capitalize on subscription service trends by offering cost-effective and customizable supplement plans that foster consistent consumer engagement. ## Related on Trend Hunter - [Targeted Probiotic Supplements](https://www.trendhunter.com/trends/smart-strains.md) - [Gut Health Strengthening Supplements](https://www.trendhunter.com/trends/smart-solutions-gutsmart.md) - [Gut-Supporting Probiotic Supplements](https://www.trendhunter.com/trends/gut-health-probiotic.md) - [Minimalist Probiotic Supplements](https://www.trendhunter.com/trends/probiotic-supplements1.md) - [Women-Specific Probiotic Blends](https://www.trendhunter.com/trends/simplehealth.md) - [Science-Backed Probiotic Supplement Ranges](https://www.trendhunter.com/trends/genestra-brands.md) - [Family-Friendly Probiotic Supplements](https://www.trendhunter.com/trends/smartypants-digestive.md) - [Three-in-One Probiotic Supplements](https://www.trendhunter.com/trends/flora-biome.md) - [Targeted Probiotic Supplements](https://www.trendhunter.com/trends/garden-of-lifes-triple-action-dr-formulated-probiotics.md)