# Smartphone TV Remotes Pronto is a Smart Phone Remote and a Personal TV Guide By Laura McQuarrie | Published 2015-03-17 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/smart-phone-remote References: [getpronto](http://getpronto.com/en) & [itunes.apple](https://itunes.apple.com/us/app/peel-smart-remote-tv-guide/id894930703?mt=8) To help homeowners simplify the number of remotes that come with a home entertainment system, there's [Pronto](https://www.trendhunter.com/trends/pronto-and-alto), a smart phone remote. Rather than offering another universal remote to clutter up your home, with the use of Seamless Bluetooth Smart technology, Pronto transforms an [iPhone](https://www.trendhunter.com/trends/apple-tv-2021-concept) or [iPad](https://www.trendhunter.com/trends/netflix-3) into a TV remote control. As well as being able to control the TV, DVD and other entertainment equipment through the app, Pronto is a guide to all your favorite shows, reminding you when to tune in and suggesting what to watch next. In terms of setup, Bluetooth and 360-degree infrared detection makes it easy to connect electronic devices. Since you most likely have your phone on you at all times, there's a lot less of a chance of ever losing the TV remote. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 21% | Activity: 44% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### Why This Trend Is Growing - **Smartphone Remote Controls:** The trend of using smartphones as universal remote controls presents disruptive innovation opportunities in the home entertainment industry. - **Seamless Bluetooth Smart Technology:** The trend of integrating Seamless Bluetooth Smart technology into devices opens up disruptive innovation opportunities in the home entertainment industry. - **TV Guide Mobile Apps:** The trend of TV guide mobile apps offers disruptive innovation opportunities in the media and entertainment industry. ### Industries Being Reshaped - **Home Entertainment:** The home entertainment industry can explore disruptive innovation opportunities by leveraging smartphone remote controls and integrating Seamless Bluetooth Smart technology. - **Mobile Device:** The mobile device industry can capitalize on the trend of using smartphones as universal remote controls and developing TV guide mobile apps. - **Media and Entertainment:** The media and entertainment industry can embrace disruptive innovation opportunities by leveraging TV guide mobile apps and integrating Seamless Bluetooth Smart technology. ## Related on Trend Hunter - [Universal Smart Home Remotes](https://www.trendhunter.com/trends/switchbot-universal-remote.md) - [Intuitive Touchscreen Remote Controls](https://www.trendhunter.com/trends/touchsense-remote.md) - [Configurable Concave-Button Remotes](https://www.trendhunter.com/trends/the-liza-remote.md) - [Wearable Athlete Smartphone Controllers](https://www.trendhunter.com/trends/easy-control-wearable-remote.md) - [Smart Home Controller Systems](https://www.trendhunter.com/trends/universal-remote-controller.md) - [Omni-Control Smart Home Remotes](https://www.trendhunter.com/trends/linxura-smart-home-controller.md) - [Remote-Holding Streaming Boxes](https://www.trendhunter.com/trends/pop-art-tv-box.md) - [Transforming TV Controllers](https://www.trendhunter.com/trends/controller-and-remote.md) - [Gesture-Controlled Apps](https://www.trendhunter.com/trends/spatial-touch.md)