# Discreet Home Automation Lamps The 'COVI' Smart Home Hubs Blend Seamlessly into the Home By Michael Hemsworth | Published 2017-06-20 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/smart-home-hubs References: [geeky-gadgets](http://www.geeky-gadgets.com/covi-by-senic-is-a-stylish-smart-home-hub-20-06-2017/) & [kickstarter](https://www.kickstarter.com/projects/802159142/covi-speech-enabled-light-and-open-source-smart-ho) Many of the smart home hubs on the market have a very futuristic look to them, but the 'COVI' by Senic takes things in a different direction by disguising itself as a stylish lamp. Compatible with [Amazon](https://www.trendhunter.com/trends/govee-glow) [Alexa](https://www.trendhunter.com/trends/a-modo-mio-voicy), the 'COVI' is capable of providing support for many of the various connected devices within the home in order to enable advanced automation. The 'COVI' offers speech-enabled connectivity to Amazon Alexa in order to make it a functional piece of equipment for any home. The 'COVI' smart home hubs are a stylish piece of equipment to keep in the home and offer illumination that will be appreciated in the bedroom, at your desk or virtually anywhere else that you want to add advanced functionality. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 58% | Activity: 89% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### What's Driving This Trend - **Disguised Smart Home Hubs:** Opportunity for smart home hubs to blend seamlessly into the home by disguising themselves as stylish and functional lamps. - **Advanced Home Automation:** Opportunity to provide support for various connected devices within the home through speech-enabled connectivity and enable advanced automation. - **Voice-activated Connected Devices:** Opportunity to enhance functionality and user experience by integrating smart home hubs with voice-activated devices like Amazon Alexa. ### Who This Affects Most - **Smart Home Technology:** Opportunity for smart home technology companies to innovate and create stylish, functional, and seamlessly integrated products for the home. - **Lighting Industry:** Opportunity for the lighting industry to combine lighting fixtures and smart home technology to create versatile and functional solutions for the home. - **Home Automation Sector:** Opportunity for the home automation sector to develop speech-enabled connectivity solutions that seamlessly integrate with a wide range of connected devices in the home. ## Related on Trend Hunter - [Unified Smart Home Hubs](https://www.trendhunter.com/trends/cisco-home-hub.md) - [Decor-Disguised Smart Products](https://www.trendhunter.com/trends/smart-home-product-concepts.md) - [Gamified Smart Home Hubs](https://www.trendhunter.com/trends/majordom-smart-home-hub.md) - [AI-Powered Smart Home Displays](https://www.trendhunter.com/trends/samsung-home-hub.md) - [Smart Ambient Lighting](https://www.trendhunter.com/trends/ikea-varmblixt-smart-lights.md) - [AI-Assisted Ceiling Lights](https://www.trendhunter.com/trends/aiassisted-lamp.md) - [Climate-Controlling Smart Home Products](https://www.trendhunter.com/trends/hub2.md) - [Subtle Smart Home Switches](https://www.trendhunter.com/trends/lutron-casta-diva.md) - [Centralized Smart Home Hubs](https://www.trendhunter.com/trends/shelly-wall-display-x2i.md)