# Anti-Listening Technology Devices The Pozio Smart Device Privacy Controllers are Effective By Michael Hemsworth | Published 2021-11-04 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/smart-device-privacy-controller References: [gadgetify](https://www.gadgetify.com/pozio/) & [kickstarter](https://www.kickstarter.com/projects/pozio/pozio-privacy-control-for-smart-devices/)  Smart speakers and smartphones are ubiquitous and always listening for trigger words to prompt voice assistants which has some users weary about their privacy, so the Pozio [smart](https://www.trendhunter.com/trends/Physical-AI-bulldozers) device privacy controllers are intended to offer enhanced peace of mind. The devices come in the form of the Cradle for smartphones and the [Shield](https://www.trendhunter.com/trends/seal-shield-cleanwipe-pro) for smart speakers, and both work by blocking audio from being heard by the system. The Cradle or Shield only need to be prompted to stop blocking to let users access the voice assistant functions as they normally would before it will automatically go back to blocking. The Pozio smart device privacy controllers target the increasing number of consumers becoming weary about their privacy when it comes to technology products and maintain a stylish design that is easy to incorporate into any space. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 66% | Activity: 69% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### What's Driving This Trend - **Smart Device Privacy Controllers:** The trend of smart device privacy controllers is growing as consumers become increasingly wary of their privacy in relation to technology products, presenting an opportunity for businesses to offer such solutions. - **Anti-listening Technology:** Anti-listening technology devices, such as Pozio's Cradle for smartphones and Shield for smart speakers, provide enhanced peace of mind for consumers concerned about their privacy, creating a disruptive innovation opportunity for businesses in the tech industry. - **Privacy-enhancing Accessories:** The emergence of privacy-enhancing accessories like the Pozio smart device privacy controllers highlights a need for businesses to consider offering complementary products and services that address similar consumer concerns. ### Who This Affects Most - **Consumer Electronics:** Consumer electronics companies can leverage the trend of smart device privacy controllers and anti-listening technology devices to offer their own innovative solutions and appeal to privacy-conscious consumers. - **Home Automation:** The home automation industry can benefit from anti-listening technology, as privacy concerns may hinder consumer adoption of smart home devices, making it an ideal area for disruptive innovation. - **Cybersecurity:** Companies in the cybersecurity industry can explore new opportunities in anti-listening technology and other privacy-enhancing solutions that address consumers' growing concerns about data privacy and security. ## Related on Trend Hunter - [Anti-Listening Smart Speaker Devices](https://www.trendhunter.com/trends/priveta-home.md) - [Anti-Intrusion Smartphone Cases](https://www.trendhunter.com/trends/sectock-privacy-phone-case.md) - [Audio Recording Prevention Devices](https://www.trendhunter.com/trends/portable-speech-protector.md) - [Anti-Offensive Speech Speakers](https://www.trendhunter.com/trends/themis-device.md) - [Security-Enhancing Phone Cases](https://www.trendhunter.com/trends/cirotta-case.md) - [Bathroom Privacy Devices](https://www.trendhunter.com/trends/bathroom-privacy.md) - [Smartphone-Silencing Pouches](https://www.trendhunter.com/trends/california-cowboy-out-of-pocket-pouch.md) - [Anti-Distraction Speaker Concepts](https://www.trendhunter.com/trends/cravt-speaker.md) - [Wearable AI Smart Rings](https://www.trendhunter.com/trends/the-wizpr-ring.md)