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# Community Funding Platforms
Smallknot Helps You Invest in Small Businesses in Your Neighborhood

By Rebecca Byers | Published 2012-08-12 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/smallknot
References: [techcrunch](http://techcrunch.com/2012/06/14/smallknot-helps-you-invest-a-in-local-businesses/) & [smallknot](http://smallknot.com/)

Smallknot is a project aimed at crowdfunding investment for local small businesses operating on an all-or-nothing funding platform, similar to Kickstarter and [Brickstarter](http://www.trendhunter.com/trends/brickstarter). Smallknot aims to provide affordable credit necessary for small businesses to thrive.

The Brooklyn-based project is also starting its expansion into Greenville, South Carolina, the home town of one of the four co-founders, Jay Lee, and are accepting applications nationwide as they have an interest in further expansion. An example of the potential role of the company in your community, Smallknot's first campaign raised $10,000 to replace tables and chairs in Williamsburg's Egg restaurant, funding the new furniture that will be built by the Tribes in a farm in upstate New York.

**Contact Information**
Smallknot [website](http://smallknot.com/)
Smallknot on [Facebook](http://www.facebook.com/Smallknot)
Smallknot on [Twitter](http://twitter.com/smallknot)

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 21% | Activity: 53% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness)

## Key Themes

### What's Driving This Trend

- **Community Funding Platforms:** Smallknot's all-or-nothing funding platform for local small businesses provides an opportunity for disruptive innovation in the crowdfunding industry.
- **Affordable Credit for Small Businesses:** Smallknot's aim to provide affordable credit to small businesses is a disruptive innovation in the traditional lending industry.
- **Expansion of Local Business Investment Opportunities:** Smallknot's nationwide acceptance of applications presents an opportunity for disruptive innovation in community investment platforms.

### Who This Affects Most

- **Crowdfunding:** Smallknot's all-or-nothing funding platform is a disruptive innovation in the crowdfunding industry.
- **Lending:** Smallknot's aim to provide affordable credit to small businesses is a disruptive innovation in the traditional lending industry.
- **Local Business Investment:** Smallknot's community funding platform presents an opportunity for disruptive innovation in local business investment.

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