# Responsible Small-Batch Clothing Companies frnds of ours' Offerings are Comfy, Chic and Versatile By Kalin Ned | Published 2018-10-26 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/smallbatch-clothing References: [frndsofours](https://www.frndsofours.com) & [static1.squarespace](https://static1.squarespace.com/static/5967b2dc1b631bb552496418/t/5bc76a8324a6949441ee25c1/1539795654428/frnds+lookbook+I.pdf) Sonora Goldman and Annie Carlson founded small-batch clothing company frnds of ours in 2018. The focus of the brand is to create [breezy, easy-to-wear pieces that are timeless](https://www.trendhunter.com/trends/long-lasting-clothing) and delicate — a mission that has been continuously satisfied since the label's launch. From the Winged Top N.15 which is made from [organic cotton](https://www.trendhunter.com/trends/breathable-materials) to the silk Relic Jumper in emerald green, the offerings are sophisticated and chic. frnds of ours is based in New York City. The [small-batch clothing collections](https://www.trendhunter.com/trends/regeneration-nation) have been crafted with high-quality materials, meticulous attention to detail and a good sense of proportions in the founders' Brooklyn studio. These advocates for the return of the fashion industry "to the garment districts of the United States." Photo Credits: [Alexander Ablola](https://www.instagram.com/alexander.ablola/) ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 17% | Activity: 38% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [New Ventures](https://www.trendhunter.com/newventures) ## Key Themes ### What's Driving This Trend - **Responsibility in Small-batch Clothing:** Exploring sustainable practices, ethical sourcing, and eco-friendly materials to create responsible small-batch clothing brands. - **Timeless and Delicate Fashion:** Creating elegant and versatile pieces that stand the test of time, offering a unique alternative to fast fashion trends. - **Local Manufacturing and Production:** Embracing local manufacturing and production to support the return of the fashion industry to garment districts and promote regional economic growth. ### Who This Affects Most - **Sustainable Fashion:** Harnessing sustainable practices and materials to revolutionize the fashion industry and address environmental concerns. - **Slow Fashion:** Catering to the demand for high-quality, timeless fashion pieces that prioritize craftsmanship and ethical production. - **Artisanal Clothing:** Focusing on small-batch, handmade clothing that celebrates unique craftsmanship and promotes the value of individuality in fashion. ## Related on Trend Hunter - [Timeless Knit Apparel](https://www.trendhunter.com/trends/mudana-clothing.md) - [Summer-Ready Organic Apparel](https://www.trendhunter.com/trends/priyankara.md) - [Sustainable Summer Dresses](https://www.trendhunter.com/trends/palma.md) - [Sustainable Indian Streetwear Lines](https://www.trendhunter.com/trends/cloveify.md) - [Luxury Slow Fashion Brands](https://www.trendhunter.com/trends/kzk-studio.md) - [Refined Simplistic Capsules](https://www.trendhunter.com/trends/franne-golde.md) - [Handcrafted Fall Knitwear](https://www.trendhunter.com/trends/atelier-solana.md) - [Sustainable Canadian-Made Sleepwear](https://www.trendhunter.com/trends/sons.md) - [Sustainable Clothing Collections](https://www.trendhunter.com/trends/regeneration-nation.md)