# Stylish Technical Running Shoes ASICS Presents the Small Wins Add Up GEL-KAYANO 20 Shoes By Amy Duong | Published 2024-09-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/small-wins-add-up References: [highsnobiety](https://www.highsnobiety.com/p/atmos-adidas-jabbar-low-sneaker-2024/)  [ASICS](https://www.trendhunter.com/trends/blue-neptune) introduces a new iteration of the [GEL-KAYANO 20](https://www.trendhunter.com/trends/gelkayano-20-2) sneaker model dubbed the Small Wins Add Up. It is made in collaboration with [Bodega](https://www.trendhunter.com/trends/xt4-og-3) and boasts a versatile and minimal design language to bring attention to the technical performance-centric design. The shoes have an off-white hue along the dual-layered mesh foundation -- this gives the wearer a snug fit without compromising its breathability. Additionally, it is complete with flexible overlays on top which are applied in pale grey and light brown tones to add a subtle contrast while remaining versatile. To add a bold touch, the shoes are laced with yellow shoelaces for security, which stand out against the stark black tongue unit and cushioned green sole. Image Credit: Bodega ## Trend Insights (Trend Hunter) - Score: 7.6/10 - Popularity: 99% | Activity: 100% | Freshness: 28% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Key Themes Behind This Trend - **Minimalist Athletic Aesthetics:** A growing focus on versatile and minimal design in athletic wear that doesn't compromise technical performance appeals to the modern consumer seeking both style and functionality. - **Collaborative Sportswear Innovations:** Partnerships between apparel brands and niche designers expand the boundaries of technical enhancements and aesthetic appeal within sportswear. - **Breathable Performance Footwear:** The use of dual-layered mesh and flexible overlays represents a significant shift towards creating snug, breathable footwear that enhances athletic performance. ### Where This Applies - **Sports Apparel:** Dedicated to advancing both the performance and style of athletic wear, this industry is incorporating multifunctional and visually appealing designs. - **Footwear Manufacturing:** Focused on integrating innovative materials and construction techniques, this industry seeks to produce high-performing and aesthetically pleasing shoes. - **Fashion Design:** Bridging the gap between functionality and style, this industry benefits from collaborations that fuse practical insights with contemporary design. ## Related on Trend Hunter - [Highly Technical Sleek Runners](https://www.trendhunter.com/trends/gelkayano-20-2.md) - [Gradient Running Sneakers](https://www.trendhunter.com/trends/the-up-there-x-asics-gelkayano-20.md) - [Dynamic Tonal Sleek Runners](https://www.trendhunter.com/trends/blue-neptune.md) - [Metallic Color-Blocked Tech Sneakers](https://www.trendhunter.com/trends/gel-kayano-14-sneaker.md) - [Tech-Infused Dynamic Sneaker Models](https://www.trendhunter.com/trends/gelkayano-20-1.md) - [Metallic-Accented Lifestyle Shoes](https://www.trendhunter.com/trends/gelkayano-14-6.md) - [Nature-Inspired Collaborative Sneakers](https://www.trendhunter.com/trends/ub10s-gelkayano-20.md) - [Layered Running Sneakers](https://www.trendhunter.com/trends/gelkayano-121-1.md) - [Dynamic Aqua-Tonal Joint Footwear](https://www.trendhunter.com/trends/gelkayano-20.md)