# Chewy Candy Slushies Taco Bell's New Starbust Slushie Flavor Replicates the Candy's Sweet Taste By M | Published 2014-10-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/slushie-flavor References: [firstwefeast](http://firstwefeast.com/eat/taco-bell-debuts-starburst-flavored-slurpee/) & [tacobell](http://www.tacobell.ca/) [Taco Bell](https://www.trendhunter.com/trends/electric-strawberry-freeze-beverages) is known for serving up tantalizing slushie flavors and the new Starbust drink is sure to get a few candy enthusiasts interested. This Slushie combines the super sweet and fruity taste of the chewy candies into a new beverage form. Typically a Slushie is a blended ice drink infused with some sort of syrup flavoring. While Taco Bell currently serves many pop flavored slushies, such as the [Mountain Dew Baja Blast](https://www.trendhunter.com/trends/mountain-dew-baja-midnight), a [candy-inspired Slushie](https://www.trendhunter.com/trends/frozen-strawberry-drink) is new to the fast food chain's menu. The frozen drink, served in a bright pink hue, replicates the taste and aesthetic of a pink strawberry Starbust candy. This would be a great drink to have on hot summer days. The Slushie is called the Starbust Freeze and is available now for order in all national locations. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 2% | Activity: 31% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Candy-inspired Beverages:** Creating slushies and drinks inspired by popular candy flavors presents an opportunity for restaurants to attract candy enthusiasts and offer unique beverage options. - **Replicating Taste in a New Form:** Developing beverages that replicate the taste and aesthetic of popular candies opens up opportunities for food and beverage companies to tap into nostalgic flavor cravings and attract a wider consumer base. - **Innovative Slushie Flavors:** Introducing innovative and unconventional slushie flavors like the Starbust Freeze allows fast food chains to differentiate their menu offerings and create unique experiences for customers. ### Sectors Adopting This - **Fast Food Industry:** Fast food chains can leverage candy-inspired slushies to diversify their beverage options and attract customers looking for unique and nostalgic flavors. - **Beverage Industry:** Beverage companies can explore the creation of new drink flavors that replicate the taste and aesthetic of popular candies, providing consumers with unique and indulgent beverage choices. - **Candy Industry:** Candy manufacturers can collaborate with restaurants and beverage companies to create candy-inspired beverages, expanding their product offerings beyond traditional confectioneries. ## Related on Trend Hunter - [Swirled Blue Raspberry Slushies](https://www.trendhunter.com/trends/electric-strawberry-freeze-beverages.md) - [Cherry-Flavored Iced Slushies](https://www.trendhunter.com/trends/cherry-sunrise-freeze.md) - [Tangy Watermelon Lemonade Slushies](https://www.trendhunter.com/trends/watermelon-berry-lemonade-freeze.md) - [Fruit-Flavored Slush Drinks](https://www.trendhunter.com/trends/double-berry-freeze.md) - [Swirled Frozen QSR Beverages](https://www.trendhunter.com/trends/cherry-bliss-freeze.md) - [Cookie-Flavored Slush Drinks](https://www.trendhunter.com/trends/confetti-cookie-freeze.md) - [Frozen Black Cherry Slushies](https://www.trendhunter.com/trends/midnight-cherry-freeze.md) - [Lemonade-Based Slushie Drinks](https://www.trendhunter.com/trends/limonada-freezes.md) - [Strawberry-Flavored QSR Treat Menus](https://www.trendhunter.com/trends/taco-bell-sweet-treats.md)