# Prescription Head Rests Sleeping PILL-ow is Your Prescription for a Night's Rest By Robyn Currie | Published 2009-09-17 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/sleeping-pill-ow References: [etsy](http://www.etsy.com/view_listing.php?ref=vl_other_1&listing_id=30689297) “Go get Mommy her pills!” If that sounds reminiscent of your childhood, then maybe the Sleeping PILL-ow is for you. Try to sleep off your traumatic childhood memories with these [fluffy, prescription inspired head rests](https://www.trendhunter.com/trends/therapeutic-pillow). Available in four different varieties (Lithium, Valium, Xanax and Prozac), each are made out of [super soft polar fleece](https://www.trendhunter.com/trends/standard-fiber) with the name of each brand made out of felt. No word as to whether there is a street resale value for a Sleeping PILL-ow. ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 3% | Activity: 10% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Prescription-inspired Products:** There is opportunity to disrupt the consumer goods market by creating prescription-inspired products that offer a unique and nostalgic twist. - **Nostalgia Marketing:** Brands can leverage nostalgia marketing by incorporating childhood memories and experiences into their products, appealing to consumers' emotions and creating a sense of comfort. - **Sleep-related Wellness:** With the growing focus on wellness and self-care, there is potential to innovate in the sleep industry by developing products that promote relaxation and better sleep quality. ### Industries Being Reshaped - **Consumer Goods:** Disruptive entrepreneurs can explore the consumer goods industry by combining nostalgia and functionality to create innovative and appealing products. - **Marketing and Advertising:** The marketing industry can capitalize on nostalgia by helping brands incorporate nostalgic elements into their campaigns to evoke positive emotions and connect with their target audience. - **Wellness:** Innovative solutions in the wellness industry can focus on improving sleep quality and offering relaxation techniques to enhance individuals' overall well-being. ## Related on Trend Hunter - [Chiropractor-Approved Pillows](https://www.trendhunter.com/trends/dreamade-pillow.md) - [Comforting Pillow Lines](https://www.trendhunter.com/trends/comforting-pillow.md) - [Adaptive Ergonomic Bed Pillows](https://www.trendhunter.com/trends/ostrichpillow-bed-pillow.md) - [Compact Aromatherapy Pillows](https://www.trendhunter.com/trends/aromatherapy-sachets.md) - [Anxiety-Reducing Weighted Pillows](https://www.trendhunter.com/trends/anxiety-reducing-weighted-pillow.md) - [Innovative Advanced Pillow Technologies](https://www.trendhunter.com/trends/brain-sleep.md) - [Relaxing Weighted Pillows](https://www.trendhunter.com/trends/quiet-mind.md) - [Miniature Memory Foam Pillows](https://www.trendhunter.com/trends/mini-easy-breather-memory-foam-pillow.md) - [Sensory Deprivation Travel Pillows](https://www.trendhunter.com/trends/pod-travel-pillow.md)