# Spot-Targeting Sleeping Creams REN's Sleeping Cream Tackles Uneven Pigmentation During Sleep By Laura McQuarrie | Published 2020-03-24 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/sleeping-creams References: [thezoereport](https://www.thezoereport.com/p/35-new-march-2020-skincare-products-to-kick-off-your-spring-beauty-stock-22635418) & [usa.renskincare](https://usa.renskincare.com/products/overnight-glow-dark-spot-sleeping-cream?nosto=frontpage-nosto-2-fallback-nosto-3) The newest product from REN Clean [Skincare](https://www.trendhunter.com/trends/brownkind) is the Overnight Glow Dark Spot Sleeping Cream, which is a moisturizer that's specifically tailored to reducing dark spots. While most [overnight treatments](https://www.trendhunter.com/trends/premium-overnight-skincare) are designed to be immensely hydrating, this one is designed to make skin look visibly plumper and target unwanted uneven pigmentation. The product for all skin types and tones has been proven to be effective for reducing the appearance of dark spots after just seven days. While most products that [target dark spots](https://www.trendhunter.com/trends/heor-dark-spot) are designed to lighten the entire surface of the skin and can sometimes be irritating, this solution by REN helps to focus only on darkened areas of skin. The vegan-friendly formula boasts 94% naturally derived ingredients and a formula that's gentle enough to use nightly. Image Credit: REN Clean Skincare ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 16% | Activity: 30% | Freshness: 9% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Dark Spot Reduction:** Opportunity for innovative skincare products that specifically target and reduce dark spots on the skin. - **Spotlight on Uneven Pigmentation:** Opportunity for cosmetic companies to develop products that address and correct uneven pigmentation. - **Specialized Overnight Treatments:** Opportunity to create overnight skincare products that focus on specific skin concerns, such as dark spots. ### Who This Affects Most - **Skincare:** Skincare industry can capitalize on the demand for effective products that reduce dark spots and correct uneven pigmentation. - **Cosmetics:** Cosmetics industry can develop products that not only enhance appearance but also address cosmetic concerns like uneven pigmentation. - **Natural and Vegan Skincare:** Opportunity for natural and vegan skincare brands to create gentle and effective dark spot reduction products. ## Related on Trend Hunter - [Overnight Brightening Treatments](https://www.trendhunter.com/trends/overnight-brightening-treatment.md) - [Advanced Dark Spot Concentrates](https://www.trendhunter.com/trends/advanced-dark-spot-concentrate.md) - [Comprehensive Dark Spot Serums](https://www.trendhunter.com/trends/ampoule-clairial.md) - [Groundbreaking Anti-Aging Overnight Creams](https://www.trendhunter.com/trends/antiaging-overnight-cream.md) - [Potent Vegan Night Creams](https://www.trendhunter.com/trends/dream-job-antiaging-night-cream.md) - [Complexion-Improving Lightweight Moisturizers](https://www.trendhunter.com/trends/brightening-gel-cream.md) - [Scientifically Backed Luxury Creams](https://www.trendhunter.com/trends/cellcosmet.md) - [Plumping Overnight Skincare](https://www.trendhunter.com/trends/repairing-night-cream.md) - [Advanced Skincare Collections](https://www.trendhunter.com/trends/radiant-tone-collection.md)