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# Seaside Lovebird Editorials
The Sleek Magazine Summer 2012 Photoshoot Stars Rasa Zukauskaite

By Meghan Young | Published 2012-06-08 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/sleek-magazine-summer-2012
References: [fashiongonerogue](http://fashiongonerogue.com/rasa-zukauskaite-jace-seaside-lovers-mark-kean-sleek-summer-2012-shoot/) & [sleek-mag](http://www.sleek-mag.com/)

Young summertime love is almost as irresistible as ice cream on a sweltering day, it is sweet, simple and nostalgic; the Sleek Magazine Summer 2012 editorial encompasses all of these quality as it tells the tale of two [seaside lovers](https://www.trendhunter.com/trends/alessandra-rich). As though clinging to the last hours of their summer holiday, models Rasa Zukauskaite and Jace Moody do a great job channeling a romantically somber mood.

The Sleek Magazine Summer 2012 editorial was shot by United Kingdom-based photographer Mark Kean. Outfitted in 50s-inspired looks, the dark-haired couple gives the photoshoot a vintage vibe. Fashion editor Katy Lassen pulled pieces from the racks of such labels as Celine, Stella McCartney, Jil Sander and Miu Miu to put together the [elegantly casual retro ensembles](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025).

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 75% | Activity: 61% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Nostalgic Fashion:** There is an opportunity for disruptive innovation in creating modern clothing with a nostalgic 50s-inspired aesthetic.
- **Romantic Editorials:** There is an opportunity for disruptive innovation in creating visually stunning editorials that capture a romantically somber mood.
- **Vintage Vibe:** There is an opportunity for disruptive innovation in curating fashion collections that blend contemporary and vintage styles.

### Sectors Adopting This

- **Fashion:** The fashion industry can benefit from the trend of nostalgic fashion by offering modern clothing with a 50s-inspired aesthetic.
- **Photography:** The photography industry can capitalize on the trend of romantic editorials by creating visually stunning photoshoots that evoke emotions.
- **Retail:** The retail industry can tap into the vintage vibe trend by curating fashion collections that blend contemporary and vintage styles, offering unique and nostalgic clothing options.

## Related on Trend Hunter

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- [Dreamy Apparel Collections](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection.md)
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- [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md)
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