# Arousing Phallic Ads Skyy Vodka Ad Gets Uber Naughty in Their New Campaign By Summer Luu | Published 2010-10-01 | Naughty Source: Trend Hunter, https://www.trendhunter.com/trends/skyy-vodka-ad References: [adrants](http://www.adrants.com/2010/09/woman-has-sex-with-vodka-bottle.php) & [skyy](http://www.skyy.com/) This alcoholic brand has put out a naughty ad before with lips, two cherries and two girls. Need I say more? This time around, a new Skyy Vodka ad has emerged with another phallic symbol ad. The new print displays a woman's legs wrapped around the Skyy Vodka bottle, the base of the bottle placed right on top of her crotch. The sexually charged ad makes a play that sex and alcohol go hand-in-hand and that drinking Skyy Vodka will get you some dirty action. ## Trend Insights (Trend Hunter) - Score: 6.6/10 - Popularity: 93% | Activity: 97% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty) ## Key Themes ### What Makes This Trend Stand Out - **Sexualized Advertising:** There is an opportunity for brands to explore sexually provocative ads to capture attention and create a buzz. - **Controversial Branding:** Brands can consider pushing boundaries and embracing controversial imagery to stand out in a crowded market. - **Convergence of Sex and Alcohol:** Exploring the connection between sex and alcohol in advertising can appeal to a specific target audience and enhance brand positioning. ### Sectors Adopting This - **Alcoholic Beverages:** The alcoholic beverages industry can adapt provocative advertising strategies to differentiate their brands and attract new customers. - **Marketing & Advertising:** Marketing and advertising agencies can assist brands in creating bold and attention-grabbing campaigns that generate buzz and media coverage. - **Media & Entertainment:** Media platforms can explore controversial advertising content to drive viewership and engagement, capitalizing on the element of shock value. ## Related on Trend Hunter - [LGBTQ+ Vodka Campaigns](https://www.trendhunter.com/trends/coming-out-again.md) - [Vodka-Movie Crossover Campaigns](https://www.trendhunter.com/trends/nope.md) - [LGBTQ+ Wedding Campaigns](https://www.trendhunter.com/trends/skyy-says-i-do.md) - [Provocative Tequila Campaigns](https://www.trendhunter.com/trends/censored-truth.md) - [Playful Alcohol Ads](https://www.trendhunter.com/trends/aviation-gin-commercial.md) - [Citrusy Branded Spirit Cocktails](https://www.trendhunter.com/trends/skyy-vodka-soda.md) - [Ready-to-Pour Vodka Martinis](https://www.trendhunter.com/trends/skyy-martinis.md) - [Creative Ad Responses](https://www.trendhunter.com/trends/kiehls-response.md) - [Fly-Attracting Seltzer Ads](https://www.trendhunter.com/trends/truly-hard-seltzer-ad.md)