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# Crazy Baseball Commercials
SKY PerfecTV Puts a Graphic Spin on Sports

By Jamie Danielle Munro | Published 2011-05-11 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/sky-perfectv
References: [copyranter.blogspot](http://copyranter.blogspot.com/2011/01/crazy-japan-ad-week-returns-with_07.html) & [poetv](http://www.poetv.com/video.php?vid=3951)

Have you ever sat there and watched a commercial thinking, "Wow, this is really cool" and at the same time thought, "I have no freakin' clue what any of this is about"? If not, look no further because this [Japanese baseball commercial](https://www.trendhunter.com/trends/scary-good-campaign) airing on SKY PerfecTV definitely has that 'WTF' factor.

Imagine a Japanese action film meeting a [Yankees](https://www.trendhunter.com/trends/ghostwrite-x-mlb-game-face) game on speed and you'll have a pretty clear idea of what this commercial looks like. Breaking bones, bloody baseballs and [massive bats](https://www.trendhunter.com/trends/baseball-crossbody-bag) that have a knack for slamming people in the head are all part of this bizarre commercial. SKY PerfecTV definitely knows how to choose ads that give you something to talk about while feeling completely baffled at the end of the experience.

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 27% | Activity: 52% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor)

## Key Themes

### What Makes This Trend Stand Out

- **Interactive Sports Advertising:** The use of graphic elements and unconventional storytelling in sports commercials creates a unique and engaging viewing experience.
- **Shock Value Marketing:** Advertisements that evoke surprise and confusion leave a lasting impression on viewers and increase brand recall.
- **Cross-cultural Entertainment Fusion:** Combining elements from different cultures and genres in advertising creates an attention-grabbing and memorable campaign.

### Sectors Adopting This

- **Sports Apparel and Equipment:** Brands in the sports industry can leverage disruptive advertising strategies to differentiate themselves in a competitive market.
- **Broadcasting and Media:** Companies in the broadcasting and media industry can explore unconventional advertising formats to attract and retain viewers.
- **Entertainment and Film:** The entertainment and film industry can embrace innovative advertising techniques to captivate audiences and promote their content.

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