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# Spoofed Sweets Commercials
The Skittles Newlyweds Campaign is Hilariously Inappropriate

By Meghan Young | Published 2011-07-26 | Naughty
Source: Trend Hunter, https://www.trendhunter.com/trends/skittles-newlyweds
References: [adrants](http://www.adrants.com/2011/07/guy-ejaculates-skittles-on-bride.php) & [stepcousins](http://stepcousins.com/)

Ad campaign spoofs are simply the best, take the Skittles Newlyweds commercial as an example. By taking things past the boundary of decency, it really sheds light on how ridiculous some ads can be. Of course, I do love the Skittles campaign unlike the controversy that Milk had on their hands with their [PMS print ads](http://www.trendhunter.com/trends/everything-i-do-is-wrong-campaign), which was also [spoofed](http://www.trendhunter.com/trends/funny-or-die-milk) by Funny or Die.

Of course, the Skittles Newlyweds commercial really takes it to the next level. On par with the [fake Sprite commercial](http://www.trendhunter.com/trends/fake-oral-commercials-sprite) that showed a woman getting up close and personal with the iconic green bottle, the Skittles Newlyweds commercial shows a man ejaculating skittles over his new wife.

Hilariously shocking, the Skittles Newlyweds commercial was created by the creative Cousins studio.

## Trend Insights (Trend Hunter)

- Score: 5.6/10
- Popularity: 59% | Activity: 100% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty)

## Key Themes

### What's Driving This Trend

- **Spoofed Commercials:** Opportunity for brands to create humorous and attention-grabbing ad campaigns by spoofing traditional commercials.
- **Controversial Advertising:** Potential for brands to generate buzz and attention by pushing the boundaries of decency in their advertising campaigns.
- **Humorous Branding:** Brands can enhance their image and engage with consumers by using humor in their advertising campaigns.

### Who This Affects Most

- **Advertising:** Opportunity for advertising agencies to create unique and memorable campaigns by incorporating spoofing and humor.
- **Food and Beverage:** Food and beverage brands can utilize spoofing and controversial advertising to stand out in a crowded market and connect with consumers.
- **Creative Studios:** Creative studios can gain recognition and new clients by producing humorous and attention-grabbing ad campaigns like the Skittles Newlyweds commercial.

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