# Calorie-Controlled Candies Skinnygirl Candy Packets Serve Up Sweets in 100-Calorie Portions By Laura McQuarrie | Published 2016-02-01 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/skinnygirl-candy References: [chaindrugreview](http://www.chaindrugreview.com/skinnygirl-unveils-portion-controlled-premium-candy-line/) & [bethenny](http://www.bethenny.com/products/skinnygirl-candy/) TV personality and entrepreneur Bethenny Frankel is continuing to expand her empire with Skinnygirl Candy, a new premium line of [portion-controlled chocolates, gummies and mints](https://www.trendhunter.com/trends/new-smartsweets-products). The new candies are made with all-natural ingredients that come in 100-calorie packs for snacking on the go. The flavorful gummies come in exotic flavors like Elderberry-Sweet Lemon and Cherry-Mango, which come loaded with [real fruit juice and vitamin C](https://www.trendhunter.com/trends/shameless-snacks). Similarly, flavorful Pomegranate Green Tea, Mocha Cappuccino and Lemon Lime mints offer a healthy way to indulge with a sugar-free formula that's sweetened only with stevia, a plant-based extract. The portion control sweets join the Skinnygirl universe of alcoholic drinks, protein shakes and snack bars, united by themes of permissible indulgence. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 33% | Activity: 54% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Portion Control Sweets:** Opportunities for companies to develop portion controlled snacks using natural ingredients to cater consumers on-the-go. - **Natural Ingredient-based Candies:** Opportunities for companies to develop candies keeping in mind the trend of using all-natural ingredients to provide premium quality products. - **Healthy Indulgence Products:** Opportunities for companies to develop new healthy indulgence products such as energy bars or drinks that cater to health-conscious consumers. ### Who This Affects Most - **Confectionery Industry:** Companies in the confectionery industry can leverage the trend of portion-controlled and natural ingredient-based candies to cater to health-conscious consumers. - **Healthy Snack Industry:** Companies in the healthy snack industry can create innovative and healthy products which cater to consumers' indulgence needs without affecting their health goals. - **Beverage Industry:** Companies in the beverage industry can create refreshing energy drinks and protein shakes that cater to consumers' need for healthy indulgence products. ## Related on Trend Hunter - [Low-Calorie Sour Gummy Candies](https://www.trendhunter.com/trends/sour-blobs1.md) - [Plant-Based Low-Sugar Candies](https://www.trendhunter.com/trends/wild-thingz.md) - [Guilt-Free Gummy Candies](https://www.trendhunter.com/trends/neatsweets.md) - [Gut-Friendly Candy Products](https://www.trendhunter.com/trends/savvy-sweets.md) - [Salty-Sweet Nut Snacks](https://www.trendhunter.com/trends/skinnydipped-salty-sweet.md) - [Crunchy Almond-Coconut Bites](https://www.trendhunter.com/trends/dark-chocolate-coconut-almond-bites.md) - [Health-Minded Sugar-Free Candy Ranges](https://www.trendhunter.com/trends/stockleys-sugarfree-candies.md) - [Low-Sugar Caramels](https://www.trendhunter.com/trends/low-sugar-caramels.md) - [Low-Sugar Weight Management Treats](https://www.trendhunter.com/trends/atkins-endulge-products.md)