# Low-Sugar Baking Chocolates SkinnyDipped Baking Bits Have No Stevia or Sugar Alcohols By Michael Hemsworth | Published 2021-10-06 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/skinnydipped-baking-bits References: [drugstorenews](https://drugstorenews.com/skinnydipped-enters-baking-aisle-baking-bits) & [skinnydipped](https://skinnydipped.com)  The [SkinnyDipped](https://www.trendhunter.com/trends/topless-peanut-butter-cups) Baking Bits are a [low-sugar baking product](https://www.trendhunter.com/trends/dawn-balance-cookie-mixes) from the brand focused on providing consumers with a way to enjoy their favorite baked goods recipes in a more diet-conscious manner. The product comes in two varieties including Dark Chocolate Seat Salt and Semi-Sweet Chocolate, which are both reported to have 63% less sugar than alternatives on the market. The baking product is crafted with no stevia or sugar alcohols in the recipe, while also being non-GMO. SkinnyDipped CEO Breezy Griffith commented on the new SkinnyDipped Baking Bits saying, "Not only are SkinnyDipped Bits ideally suited for baking because of their amazing taste, lower sugar and just-right meltability, but they’re super snackable for all the same reasons. Different from a traditional chip, we’ve given bakers and snackers alike a unique product form in a conventional lay-flat pillow pack as well as a resealable stand-up pouch, making it easy to grab a handful and save the rest.” ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 46% | Activity: 33% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Low-sugar Baking Products:** Opportunity to create more low-sugar baking products that provide tasty alternatives to traditional high-sugar options. - **Alternative Sweeteners:** Opportunity to develop and popularize alternative sweeteners that have less negative health impacts than sugar and artificial sweeteners. - **Snackable Baking Ingredients:** Opportunity to create more snackable baking ingredients that can be used both for baking and as a standalone snack for consumers on-the-go. ### Industries Being Reshaped - **Food Manufacturing:** The food manufacturing industry could create more low-sugar, organic, and non-GMO products, such as baking chocolates or other baking goods. - **Health and Wellness:** The health and wellness industry can look to develop alternative sweeteners for consumers looking to reduce their sugar intake for dietary or health reasons. - **Confectionery:** The confectionery industry could create more snackable baking ingredients to appeal to consumers looking for convenient, tasty, and healthier snack options. ## Related on Trend Hunter - [Crunchy Almond-Coconut Bites](https://www.trendhunter.com/trends/dark-chocolate-coconut-almond-bites.md) - [Plant-Based Bakers Chocolate](https://www.trendhunter.com/trends/choco-oat-mlk-43-no-added-sugar.md) - [Non-Glycemic Chocolate Bites](https://www.trendhunter.com/trends/nebula-snacks.md) - [Low-Sugar Chocolate Bites](https://www.trendhunter.com/trends/whims.md) - [Date-Sweetened Chocolate Chips](https://www.trendhunter.com/trends/date-sweetened-chocolate-chips.md) - [Coconut Sugar-Sweetened Chocolate Chips](https://www.trendhunter.com/trends/guittard-sant-72-cacao.md) - [Low-Sugar Chocolate Snacks](https://www.trendhunter.com/trends/dark-milk-chocolate-toffee-almond-sea-salt-snaps.md) - [Peanut Butter-Packed Chocolate Cups](https://www.trendhunter.com/trends/topless-peanut-butter-cups.md) - [Nostalgic Low-Carb Cookies](https://www.trendhunter.com/trends/snickerdoodle-smartcookie.md)