# Ale-Soaked Fruity Drinks These Skinny Beer-Garitas Combine the Awesome Power of Limes and Brewskis By Susan Keefe | Published 2012-02-02 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/skinny-beer-garitas References: [foodbuzz](http://www.foodbuzz.com/recipes/4959486-skinny-beer-garitas) & [eat-yourself-skinny](http://www.eat-yourself-skinny.com/2012/02/skinny-beer-garitas.html) If you're watching your waist line on game day, don't despair; take a sip of these chilling Skinny Beer-garitas from the weight-conscious blog Eat Yourself Skinny. Created by the healthy blogger Kelly, the ale-spiked chiller will transform the burly working man beverage into a refreshing fruity cocktail. The ultimate beer slushy, the Skinny Beer-garita combines the awesome power of lime and [light beer](https://www.trendhunter.com/trends/healthconscious-beer) to create a tasty [game day sipper](https://www.trendhunter.com/trends/game-on-shots). If you're looking to hunker down with your favorite football fan, but are wary of the calories that this camaraderie could entail, cozy up with this low calorie beverage and have a grand ol' time. This brewtastic [frozen drink](https://www.trendhunter.com/trends/jingle-berry-rita) will please both your palette and keep you calm, cool and collected through even the most nail-biting moments. Sure to have you dreaming of white sand beaches, these Skinny Beer-garitas will make your think you're in the midst of a tropical getaway. Clever, cool and calorie-conscious, these Skinny Beer-garitas allow you to enjoy the Super Bowl without packing on extra pudge. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 30% | Activity: 46% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Low-calorie Alcoholic Beverages:** Opportunity for alcoholic beverage companies to develop more low-calorie options that cater to health-conscious consumers. - **Beer Cocktails:** Opportunity for breweries to create innovative beer cocktails that combine the flavors of beer with other ingredients to appeal to a wider audience. - **Health-conscious Game Day Sippers:** Opportunity for beverage brands to target health-conscious consumers with refreshing and low-calorie drinks specifically designed for game day occasions. ### Where This Applies - **Alcoholic Beverage:** Innovative alcoholic beverage companies have a chance to disrupt the market by introducing new low-calorie options and beer cocktails. - **Craft Beer:** Craft breweries can tap into the trend of beer cocktails to offer unique and flavorful options that attract both beer enthusiasts and cocktail lovers. - **Beverage Industry:** The beverage industry can create new product lines of health-conscious game day sippers to capture the market of fitness-minded consumers and sports enthusiasts. ## Related on Trend Hunter - [Ready-Made Low-Cal Margaritas](https://www.trendhunter.com/trends/rancho-la-gloria.md) - [On-the-Go Frozen Cocktails](https://www.trendhunter.com/trends/skinny-freezer.md) - [Clean Low-Carb Beers](https://www.trendhunter.com/trends/lean-brew.md) - [Naturally-Flavored Margaritas](https://www.trendhunter.com/trends/nude-skinny-margarita-mixers.md) - [Low-Calorie Dry-Hopped IPAs](https://www.trendhunter.com/trends/dryhopped-ipa.md) - [Mexican-Style Light Lagers](https://www.trendhunter.com/trends/lowcalorie-beers.md) - [Low-Calorie Canned Margaritas](https://www.trendhunter.com/trends/soula.md) - [Witchy Low-Calorie Margaritas](https://www.trendhunter.com/trends/low-calorie-margarita.md) - [Cocktail-Inspired Non-Alcoholic Beers](https://www.trendhunter.com/trends/cocktail-inspired-brews.md)