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# Seaweed Skincare Powders
23Skin's All-in-One Seaweed Powder Supports DIY Skincare Creations

By Laura McQuarrie | Published 2019-04-23 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/skincare-powder
References: [packagingoftheworld](https://www.packagingoftheworld.com/2019/04/23skin-organic-cosmetic.html) & [23skin](https://www.23skin.com/shop/Seaweed-Powder-p103882907)

23Skin is launching in the United States as a new skincare brand that is based around sharing simple, [multi-purpose products like skincare powder](https://www.trendhunter.com/trends/enzyme-cleansing-powder) can be used to create a wide variety of DIY solutions. The Seaweed Powder from the brand is made from [100% North Atlantic seaweed kelp](https://www.trendhunter.com/trends/kelp-clothing), an immensely nutrient-rich plant that boasts renewing properties. The versatile powder can be used to re-mineralize and hydrate the skin in a number of ways as a scrub and a face or body care product.

As a brand that focuses on sharing the components of products that can be made by consumers at home, 23Skin sells its Seaweed Powder as part of a DIY Skincare Box, which comes with a colorful rubber mixing bowl and a wooden spatula.

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 41% | Activity: 68% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [DIY](https://www.trendhunter.com/diy)

## Key Themes

### What Makes This Trend Stand Out

- **DIY Skincare Creations:** The trend of DIY skincare creations allows consumers to take control of their beauty routines and customize products to their needs.
- **Renewing Properties:** Products containing renewing properties, like seaweed-based skincare powders, offer an innovative approach to skincare that promotes natural skin rejuvenation.
- **Versatile Powder:** The rise of versatile skincare powders offers a convenient and customizable solution for individuals seeking multifunctional beauty products.

### Sectors Adopting This

- **Skincare Industry:** The skincare industry can tap into the trend of DIY skincare creations by providing consumers with high-quality ingredients and tools to create their own personalized beauty products.
- **Natural Beauty Industry:** The natural beauty industry can leverage the renewing properties of seaweed-based skincare powders to develop innovative and eco-friendly products that promote skin health and sustainability.
- **Beauty Packaging Industry:** The beauty packaging industry can seize the opportunity to create user-friendly and sustainable packaging solutions for versatile skincare powders that cater to the needs of environmentally-conscious consumers.

## Related on Trend Hunter

- [Seaweed-Powered Skincare](https://www.trendhunter.com/trends/omaly.md)
- [Coconut-Infused Face Cleansing Powders](https://www.trendhunter.com/trends/face-cleansing-powder.md)
- [Powder-to-Gel Cleansers](https://www.trendhunter.com/trends/hand-body-powder-wash.md)
- [Seaweed-Boosted Body Washes](https://www.trendhunter.com/trends/undaria-algae-body-wash.md)
- [Hydrating Powder Serums](https://www.trendhunter.com/trends/water-powder-serum.md)
- [Seaweed-Powered Body Care](https://www.trendhunter.com/trends/smooth-glow-undaria-duo.md)
- [Marine Collagen-Based Powders](https://www.trendhunter.com/trends/marine-collagen-superpowder.md)
- [Cleansing Seaweed Body Washes](https://www.trendhunter.com/trends/osea-malibu.md)
- [Multi-Use Exfoliating Powders](https://www.trendhunter.com/trends/boscia-1.md)
