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# Radiant Skincare Lotions
CREEKHEAL's RadianceEH Brightening Essence Lotion Boosts Luminosity

By Laura McQuarrie | Published 2019-10-01 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/skincare-lotion
References: [cosmeticsbusiness](https://www.cosmeticsbusiness.com/news/article_page/CREEKHEALs_latest_Radiance_EH_Brightening_Essence_Lotion/158572) & [creekheal](https://www.creekheal.com/product-category/radiance/)

Taiwanese skincare brand CREEKHEAL's radiance-boosting skincare lotion is designed to tap into the skin's natural healing power and promotes a healthy glow from the inside out. The RadianceEH Brightening Essence Lotion is made with ingredients like Ascorbic Acid 2-Glucoside, Rhodiola Rosea and Glutathione, offering protection from free radical damage and UV rays. The formula was developed to specifically suit the needs of Asian skin and promote a healthy, youthful-looking complexion with a mindful, "less is more" approach.

The glow-boosting skincare lotion also contains Theobroma Grandiflorum Seed Butter to renew skin cells, as well as Fumaria Officinalis Extract to calm inflammation and irritations. As a whole, the lotion is lightweight, protective, supportive and rich in antioxidants. Already, the potent formula from CREEKHEAL has been shortlisted in the 2019 Pure Beauty Awards.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 45% | Activity: 31% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **Natural Skincare Solutions:** Products incorporating natural ingredients like Rhodiola Rosea and Theobroma Grandiflorum Seed Butter cater to consumers seeking healthier and eco-friendly options.
- **Antioxidant-infused Products:** Formulations rich in antioxidants, such as Glutathione and Ascorbic Acid 2-Glucoside, highlight the growing demand for skin-protective benefits against environmental aggressors.
- **Targeted Skincare Lines:** Skincare products specifically tailored to the needs of particular demographics, like Asian skin, emphasize personalized beauty solutions.

### Sectors Adopting This

- **Beauty and Personal Care:** The beauty industry is increasingly focused on developing products that promote natural healing and a youthful glow, as seen with CREEKHEAL's latest lotion.
- **Health and Wellness:** Integrating skin health with a 'less is more' approach aligns with the health and wellness industry's push for mindful consumption practices.
- **Cosmetic Ingredients:** The use of innovative, natural, and effective ingredients like Fumaria Officinalis Extract in skincare paves the way for advancements in cosmetic ingredient technology.

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