# Mattifying Skincare Boosters The Sephora Collection Clear Skin Days Customizes Serums & Sunscreens By Laura McQuarrie | Published 2019-08-27 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/skincare-booster References: [allure](https://www.allure.com/gallery/new-skin-care-products-august-2019/) & [sephora](https://www.sephora.com/product/mattifying-booster-powder-P446625) The Clear Skin Days by [Sephora](https://www.trendhunter.com/trends/getset-blur-set-matte) Collection Mattifying Booster Powder is made with natural willowbark, oat and asiatica, and can be used to customize a variety of other skincare products. The boosting powder has the potential to be added to everything from [skincare serums](https://www.trendhunter.com/trends/b12-base-thinner-vitamin-pearl-serum) to sunscreen to provide long-lasting shine control and calming benefits, especially to diminish oiliness, redness, acne and blemishes. The cleanly formulated product [acts like a setting powder](https://www.trendhunter.com/trends/ultra-blur) and gives consumers great flexibility for customizing other products that may not necessarily be mattifying on their own. Consumers who are looking to increase the potency of a product, or slightly tailor its features, are turning to boosters that can help with everything from deeply nourishing the skin with added vitamins to promoting an even complexion or enriching a product with anti-aging benefits. ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 21% | Activity: 5% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Customizable Skincare Boosters:** The trend of customizable skincare boosters is on the rise as consumers seek to enhance the potency of their skincare products. - **Mattifying Skincare:** Mattifying skincare products are gaining popularity as consumers look for solutions to control oiliness and shine on their skin. - **Clean Beauty:** Consumers are increasingly opting for cleanly formulated beauty products with natural ingredients. ### Where This Applies - **Beauty:** The beauty industry can benefit from this trend by developing customizable skincare products and adding mattifying properties to existing products. - **Cosmetics:** Cosmetic companies can capitalize on this trend by adding customizable boosters to their makeup products. - **Health and Wellness:** The trend towards clean and natural beauty products ties into the larger health and wellness industry, opening up opportunities for disruptive innovation in this space. ## Related on Trend Hunter - [Mix-and-Match Skincare Boosters](https://www.trendhunter.com/trends/serum-booster-drops.md) - [Hydrating Powder Serums](https://www.trendhunter.com/trends/water-powder-serum.md) - [Skincare Boosting Technology](https://www.trendhunter.com/trends/patchology-skincare.md) - [Balanced Complexion Skincare Expansions](https://www.trendhunter.com/trends/svr-sebiaclear.md) - [Two-Part Calming Serums](https://www.trendhunter.com/trends/calming-serum.md) - [Mattifying Face Sticks](https://www.trendhunter.com/trends/mattifying-face-stick.md) - [2-In-1 Cosmetic Powders](https://www.trendhunter.com/trends/getset-blur-set-matte.md) - [Mattifying Fruit-Infused Foundations](https://www.trendhunter.com/trends/barepro-24hr-wear.md) - [Plant-Based Clear Skincare Collections](https://www.trendhunter.com/trends/clear-skin-collection.md)