# Beginner-Friendly Skincare Actives Frank Body's Skincare Actives are Accessibly Priced Under £20 By Laura McQuarrie | Published 2021-06-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/skincare-active References: [bustle](https://www.bustle.com/style/new-beauty-products-out-this-week-june-4) & [frankbody](https://www.frankbody.com/uk/products/hydrating-hyaluronic-acid-serum/) [Frank Body](https://www.trendhunter.com/trends/niacinamide-body-scrub) is a brand that's known for its natural body scrubs and it is now venturing into the creation of skincare actives that are simple, affordably priced and suitable for beginners. The brand now makes a Vitamin C eye cream, a hyaluronic acid serum and retinol, all of which come in at under £20. Retinol is seen as one of the most effective anti-aging ingredients but it often comes at a high cost. Frank Body's [Rewind Retinol Serum](https://www.trendhunter.com/trends/retinoid-collection) is formulated to diminish fine lines, wrinkles, breakouts and scars with a gentle yet effective formula that's vegan-friendly and filled with vitamins and antioxidants. The [Hydrating Hyaluronic Acid Serum](https://www.trendhunter.com/trends/beauty-pies-youthbomb) is lightweight and plumping and the Brightening Eye Serum harnesses the power of ingredients like Lilly pilly extract and Kakadu plum. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 11% | Activity: 24% | Freshness: 10% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Affordable Skincare Actives:** Brands can create affordable skincare actives to capture the interest of price-conscious consumers. - **Effective Natural Ingredients:** Companies can use natural ingredients like Lilly pilly extract and Kakadu plum to improve the effectiveness of skincare actives. - **Vegan Skincare:** There's potential for brands to create vegan-friendly skincare products that don't compromise on effectiveness. ### Sectors Adopting This - **Beauty:** The beauty industry can tap into the growing demand for affordable and effective skincare actives for beginners. - **Natural Products:** The natural products industry can incorporate ingredients like Lilly pilly extract and Kakadu plum into skincare actives to cater to consumers that prefer natural ingredients. - **Vegan Products:** Companies that produce vegan products can leverage the demand for vegan skincare actives that offer visible results. ## Related on Trend Hunter - [Cost-Conscious Clinical Skincare](https://www.trendhunter.com/trends/wildfleur.md) - [Skin-Balancing Whipped Scrubs](https://www.trendhunter.com/trends/niacinamide-body-scrub.md) - [Bio-Retinol Face Serums](https://www.trendhunter.com/trends/revive-bioretinol-face-serum.md) - [Encapsulated Anti-Aging Serums](https://www.trendhunter.com/trends/beginner-retinol.md) - [Active-Packed Serums](https://www.trendhunter.com/trends/serum-a-serum.md) - [Budget-Friendly Brightening Serums](https://www.trendhunter.com/trends/vitamin-c-e-ferulic-serum.md) - [Skin-Friendly Retinal Serums](https://www.trendhunter.com/trends/age-defy-retinal-booster-serum.md) - [Affordable Aging Serums](https://www.trendhunter.com/trends/remedy-for-aging.md) - [Vegan Collagen Skincare](https://www.trendhunter.com/trends/ageless-firm-even-serum.md)