# Book-Packaged Skincare Products This Brand Encourages Relaxing Skincare Routines By Mishal Omar | Published 2016-08-24 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/skin-care-routine References: [wallpaper](http://www.wallpaper.com/lifestyle/novel-skincare-launches-book-collection-in-a-blend-of-words-and-essential-oils) Many people take part in skincare routines that are quick and rushed, but 'Novel Skincare' is a brand aiming to achieve something different. The brand was designed after the assumption that every so often, people enjoy treating themselves by doing something nice for their skin, taking a bath or relaxing with a book. This skincare line was inspired by that very routine and therefore comes packaged in tactile books that set the scene for the carefully selected skincare products inside. The books feature titles, chapters -- and skin products to match the two. This brand encourages a skincare routine that focuses on rest, relaxation and the idea of setting time aside for yourself. ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 80% | Activity: 93% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Book-packaged Skincare Products:** Beauty brands can create unique packaging designs that offer interactive and immersive experiences for consumers. - **Relaxation-focused Skincare Routines:** There is an opportunity for beauty brands to encourage mindfulness and self-care through skincare products and routines. - **Innovative Skincare Packaging:** Using unconventional materials and designs can increase the interest and attention of consumers towards skincare products. ### Sectors Adopting This - **Beauty and Personal Care:** Beauty brands can incorporate unique packaging designs that offer relaxation and self-care experiences for consumers. - **Publishing and Literature:** Beauty brands can collaborate with publishers or bookstores to create thematic and immersive book-packaged skincare products. - **Design and Packaging:** There is a potential for designers and packaging companies to develop innovative and unconventional packaging solutions for the skincare industry. ## Related on Trend Hunter - [Mind-Skin Connection Kits](https://www.trendhunter.com/trends/securely-attached-kit.md) - [Refillable Plant-Powered Skincare](https://www.trendhunter.com/trends/folie.md) - [Student Skincare Packs](https://www.trendhunter.com/trends/student-skincare.md) - [Wellness-Focused Efficient Skincare Lines](https://www.trendhunter.com/trends/practical-alchemy.md) - [Playful Artist-Designed Skincare](https://www.trendhunter.com/trends/the-isle-adventure.md) - [Glow-Boosting Sensorial Skincare](https://www.trendhunter.com/trends/good-intent-by-no7.md) - [Inclusive Skincare Branding](https://www.trendhunter.com/trends/featforskin.md) - [Takeout-Style Serum Sets](https://www.trendhunter.com/trends/skin-sips.md) - [Uncomplicated Youth Skincare](https://www.trendhunter.com/trends/binomial.md)