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# Creepy Couture Key Holders
The Alexander McQueen 'Skeleton Keychain' is Eerie

By Jordy E | Published 2012-11-28 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/skeleton-keychain
References: [nylonguysmagazine.tumblr](http://www.nylonguysmagazine.tumblr.com/post/36227582764/alexander-mcqueen-skeleton-keychain) & [ssense](http://www.ssense.com/men/product/alexander_mcqueen/blackened_silver_skeleton_keychain/63446)

The Alexander McQueen 'Blackened Silver Skeleton Keychain' contributes to the brand's noted loyalty to skin and bones designs. Skulls have become almost synonymous with the upscale label, seen most frequently on its [scarves, jewelry and backpacks](https://www.trendhunter.com/trends/elegant-hook-options).

This small piece is emblematic of the fashion powerhouse that is Alexander McQueen. The conjoined crossbone pieces are made of [silver-hued brass](https://www.trendhunter.com/trends/faberge-x-beetlejuice-beetlejuice), all of which are attached to a gaudy clasp near the top of the cranium. The 6" long dimensions make it appropriate for [standard key sets](https://www.trendhunter.com/trends/quickrelease-edc-carry-system). Those who invest in the Blackened Silver Skeleton Keychain will be anything but standard however as it will instead be of mass appeal to in vogue crowds and knowledge style enthusiasts.

## Trend Insights (Trend Hunter)

- Score: 3.8/10
- Popularity: 32% | Activity: 75% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion)

## Key Themes

### Key Themes Behind This Trend

- **Skin and Bones Designs:** Disruptive innovation opportunity: Exploring unconventional materials and designs in fashion accessories.
- **Upscale Label Accessories:** Disruptive innovation opportunity: Creating trendy and unique accessories for luxury fashion brands.
- **Mass Appeal Fashion:** Disruptive innovation opportunity: Designing fashionable items that cater to a wide range of consumers.

### Where This Applies

- **Fashion Accessories:** Disruptive innovation opportunity: Rethinking traditional accessories to incorporate unconventional and edgy designs.
- **Luxury Fashion:** Disruptive innovation opportunity: Introducing new and distinctive accessories for upscale fashion brands.
- **Mass Market Retail:** Disruptive innovation opportunity: Developing fashionable and affordable accessories for a larger consumer base.

## Related on Trend Hunter

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