# Cartoon-Inspired Skateboarding Collections Primitve Skateboarding Made a Rick and Morty Capsule By Kalin Ned | Published 2018-06-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/skateboarding-collection References: [hypebeast](https://hypebeast.com/2018/6/rick-and-morty-primitive-skateboarding-collection-release) & [primitiveskate](https://primitiveskate.com/collections/rick-and-morty) After its venture into the manga universe with a Dragon Ball Z-themed capsule, California-based Primitive Skateboarding is looking to intergalactic multiverses for its latest skateboarding collection. Inspired by Dan Harmon and Justin Roiland's [cult favorite cartoon](https://www.trendhunter.com/trends/the-simpsons-x-family-mart) 'Rick and Morty,' the brand launched a lineup of engaging, trippy and playful merchandise. Among the noteworthy pieces in the skateboarding collection are two decks — one specially carved to represent the silhouettes of protagonists' heads and one that pays tribute to multiple characters in a [psychedelic collage](https://www.trendhunter.com/trends/new-psychedelia). Primitive Skateboarding also boasts a few hoodies, tees and long-sleeve shirts with graphics that reference moments of the show. The skateboarding collection is complete with a few hardgoods items like a portal clock and a textured mug, as well as the super clever Pickle Rick socks. ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 96% | Activity: 86% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Cartoon-themed Skateboarding Collections:** Brands are embracing popular animated shows to create unique and playful merchandise for skateboarding enthusiasts. - **Multiverse-inspired Fashion:** Fashion brands are exploring different dimensions and parallel universes to create engaging designs that appeal to fans of popular TV shows and movies. - **Hardgoods as Merchandise:** Skateboarding brands are breaking out of the traditional clothing and accessories mold to offer fans hardgoods like clocks and mugs as part of their merchandise collections. ### Industries Being Reshaped - **Skateboarding:** Skateboarding companies can leverage existing fan bases to create unique and engaging merchandise collections inspired by popular TV shows and movies. - **Fashion:** Fashion brands can explore popular TV shows and movies to create niche collections that appeal to existing fan bases and attract new customers. - **Merchandise:** Merchandise companies can expand their product offerings beyond traditional clothing and accessories by partnering with brands to produce hardgoods and other unique items that appeal to fans. ## Related on Trend Hunter - [Sleek Punk Skate Capsules](https://www.trendhunter.com/trends/zero-skateboards.md) - [Sci-Fi Cartoon Cosmetics](https://www.trendhunter.com/trends/rick-and-morty-x-sheglam.md) - [Character-Themed Court Shoes](https://www.trendhunter.com/trends/rick-and-morty-basketball.md) - [Mismatched Sci-Fi Cartoon Sneakers](https://www.trendhunter.com/trends/puma-x-rick-and-morty-mb05.md) - [Cosmic Cartoon-Themed Ice Creams](https://www.trendhunter.com/trends/multiverse-collection.md) - [Pop Art Skateboard Capsules](https://www.trendhunter.com/trends/the-skateroom-1.md) - [Streetwear-Inspired Cannabis Products](https://www.trendhunter.com/trends/rip-n-dip.md) - [Cartoon Inspired Sneakers](https://www.trendhunter.com/trends/stan-smith-x-spongebob-squarepants.md) - [Animated Streetwear Capsules](https://www.trendhunter.com/trends/the-simpsons-x-family-mart.md)