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# Vegetarian Breakfast Burritos
Wawa is Serving Up a New Sizzli Veggie Burrito

By Katherine Pendrill | Published 2022-09-10 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sizzli-veggie-burrito
References: [chewboom](https://www.chewboom.com/2022/09/10/wawa-adds-new-sizzli-veggie-burrito/)

![Vegetarian Breakfast Burritos](https://cdn.trendhunterstatic.com/thumbs/488/sizzli-veggie-burrito.jpeg)

Wawa is giving you a tasty new way to start your way with the launch of its new Sizzli Veggie Burrito.

The new Sizzli Veggie Burrito is a [grab-and-go breakfast option](https://www.trendhunter.com/trends/breakfast-borito) that's hearty, but also [vegetarian-friendly](https://www.trendhunter.com/trends/aw-canada). The new burrito consists of scrambled eggs paired with fire-roasted veggies, white cheddar, and American cheese, all wrapped in a soft flour tortilla.

The new burrito can be enjoyed on its own or as part of the brand’s ongoing [2 for $5 Any Sizzli](https://www.trendhunter.com/trends/waffle-breakfast-sandwich), which allows customers to order any two Sizzli breakfast items for $5 from 5:00 a.m. to 11:00 a.m. local time. Some of the other delicious Sizzli options include Sizzli Egg Bites, Sausage, Egg & Cheese on a Bagel, Waffle Sizzli, and more.

Image Credit: Wawa

## Trend Insights (Trend Hunter)

- Score: 0.8/10
- Popularity: 2% | Activity: 9% | Freshness: 13%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Vegetarian Breakfast Options:** The rise of plant-based eating has spurred demand for vegetarian-friendly breakfast options at convenience stores and quick-service restaurants.
- **Grab-and-go Breakfast:** Busy consumers are seeking out convenient breakfast options that they can eat on-the-go or easily take to work.
- **Breakfast Deals and Bundles:** Offering promotions and deals on breakfast items can incentivize customers to try new offerings and drive sales.

### Who This Affects Most

- **Convenience Stores:** Convenience stores are well-positioned to offer grab-and-go breakfast options for busy consumers who prioritize speed and convenience.
- **Quick-service Restaurants:** Quick-service restaurants can capitalize on the trend of vegetarian and plant-based eating by offering vegetarian-friendly breakfast options on-the-go.
- **Foodservice Retailers:** Foodservice retailers can offer deals and promotions on breakfast items to encourage customers to try new offerings and drive sales.

## Related on Trend Hunter

- [Hot Bacon Burritos](https://www.trendhunter.com/trends/sizzli-bacon-burrito.md)
- [Bacon-Studded Egg Bites](https://www.trendhunter.com/trends/sizzli-egg-bites.md)
- [Grilled Sausage Breakfast Burritos](https://www.trendhunter.com/trends/sausage-breakfast-burrito.md)
- [Breakfast Burrito Menus](https://www.trendhunter.com/trends/avocado-egg-cheddar-breakfast-burrito.md)
- [Spicy QSR Breakfast Burritos](https://www.trendhunter.com/trends/wendys-breakfast-burrito.md)
- [Plant-Based Breakfast Burritos](https://www.trendhunter.com/trends/southwest-breakfast-burrito.md)
- [Chorizo-Filled Breakfast Burritos](https://www.trendhunter.com/trends/chorizo-breakfast-burrito.md)
- [Convenience Store Breakfast Burritos](https://www.trendhunter.com/trends/7eleven-breakfast-burritos.md)
- [Sauce-Topped QSR Burritos](https://www.trendhunter.com/trends/breakfast-burritos-1.md)
