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# Portable Breakfast Burritos
Wawa's New Sizzli Burrito Makes for a Portable Breakfast Option

By Katherine Pendrill | Published 2021-04-17 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/sizzli-burrito
References: [chewboom](https://www.chewboom.com/2021/04/16/wawa-introduces-new-sizzli-burrito-as-part-of-2-for-4-sizzli-deal/)

[Wawa](https://www.trendhunter.com/trends/sizzli-bacon-burrito) recently expanded its popular breakfast sandwich lineup with the debut of the new Sizzli Burrito.

Just as the name suggests, the new Sizzli Burrito is a hot breakfast option. The hearty dish consists of scrambled eggs, melted cheese, and savory sausage crumbles, all wrapped up in a warm tortilla. The new Sizzli Burrito can be ordered on its own or as part of the brand’s 2 for $4 Sizzli deal, which allows you to get any two Sizzli breakfast items for just $4 between 5:00 a.m. to 11:00 a.m.. The full Sizzli menu includes classics such as Wawa's Egg, Cheese & Sausage Burrito, Sausage, Egg & Cheese on a Biscuit, and Sausage, Egg & Cheese on a Pancake.

Image Credit: Wawa

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 25% | Activity: 44% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Breakfast Burrito Boom:** The rise of customizable and portable breakfast burrito options at fast-food chains presents an opportunity for innovative and diverse menu offerings.
- **Convenient Breakfast Options:** Consumer demand for on-the-go breakfast items creates a space for companies to introduce easy, handheld breakfast options.
- **Affordable Breakfast Combos:** The option to purchase multiple breakfast items at a discount creates an opportunity for fast-food chains to increase sales and customer loyalty.

### Who This Affects Most

- **Fast-food Industry:** Fast-food chains can benefit from adding more customizable breakfast options that cater to the convenience-oriented needs of customers.
- **Frozen Breakfast Food Industry:** With more people eating breakfast at home, the market for frozen breakfast burritos could increase as consumers seek out quick, easy and affordable options.
- **Grocery Store Industry:** Grocery stores can look to replicate and innovate on popular fast-food breakfast items to offer consumers a comparable and more affordable breakfast option.

## Related on Trend Hunter

- [Hot Bacon Burritos](https://www.trendhunter.com/trends/sizzli-bacon-burrito.md)
- [Vegetarian Breakfast Burritos](https://www.trendhunter.com/trends/sizzli-veggie-burrito.md)
- [Bacon-Studded Egg Bites](https://www.trendhunter.com/trends/sizzli-egg-bites.md)
- [Grilled Sausage Breakfast Burritos](https://www.trendhunter.com/trends/sausage-breakfast-burrito.md)
- [Convenience Store Breakfast Burritos](https://www.trendhunter.com/trends/7eleven-breakfast-burritos.md)
- [Spicy QSR Breakfast Burritos](https://www.trendhunter.com/trends/wendys-breakfast-burrito.md)
- [Value-Focused Breakfast Menus](https://www.trendhunter.com/trends/waffle-breakfast-sandwich.md)
- [Convenient QSR Breakfast Burritos](https://www.trendhunter.com/trends/roy-rogers-breakfast-burrito.md)
- [Sauce-Topped QSR Burritos](https://www.trendhunter.com/trends/breakfast-burritos-1.md)
