# Monthly Tea Subscription Boxes Sips By Offers 'The Wellness Tea' Collection to Support Immunity By Grace Mahas | Published 2021-01-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/sips-by References: [sipsby](https://www.sipsby.com/?GM) & [instagram](https://www.instagram.com/sipsby/) 'Sips By' is a [personalized tea subscription service](https://www.trendhunter.com/trends/dekf-coffee-roasters) that offers a variety of niche teas to fulfill consumer needs. The [Wellness Tea collection](https://www.trendhunter.com/trends/yogi-teas) boasts a capsule of teas that was designed to support the body's immune system, improve sleep quality, and increase mood. Based out of Austin, Texas, the female-founded and led startup offers a variety of brands that are matched to each subscriber's preferences and needs. Consumers can choose between [loose leaf or bagged tea](https://www.trendhunter.com/trends/holiday-teas), caffeinated or herbal, or opt to have a mix of each. Each month, users will have four unique teas sent to them that are unique to their preferences. Consumers can opt to take part in the monthly subscription plan or purchase tea directly through the platform. Image Credit: Sips By ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 76% | Activity: 71% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Personalized Subscription Services:** Startups can offer a range of personalized subscription services to meet the unique needs and preferences of consumers. - **Wellness Tea:** Manufacturers can develop a range of tea blends specifically designed to promote wellness and support the immune system. - **Direct-to-consumer (DTC) Business Models:** Companies can utilize DTC business models to offer consumers more convenient and customized purchasing options. ### Sectors Adopting This - **Tea Industry:** Tea companies can incorporate subscription services and wellness-focused tea blends to appeal to health-conscious consumers. - **E-commerce Industry:** E-commerce platforms can offer DTC solutions to manufacturers looking to reach consumers in new and innovative ways. - **Health and Wellness Industry:** Health and wellness companies can partner with tea manufacturers to offer their customers a wider range of wellness-focused products. ## Related on Trend Hunter - [Seasonal Living-Focused Tea Subscriptions](https://www.trendhunter.com/trends/seasonal-living.md) - [Clean Energy Drink Blends](https://www.trendhunter.com/trends/support-sips.md) - [Adaptogenic Tea Bundles](https://www.trendhunter.com/trends/sama.md) - [Sustainably Sourced Herbal Teas](https://www.trendhunter.com/trends/traditional-medicinals.md) - [Wellness Tea Portfolio Expansions](https://www.trendhunter.com/trends/celestial-seasonings.md) - [Spring-Inspired Tea Boxes](https://www.trendhunter.com/trends/spring-faves-12-tea-sampler.md) - [Mysterious Tea Bundle Boxes](https://www.trendhunter.com/trends/tea-bundle.md) - [Mood-Enhancing Teas](https://www.trendhunter.com/trends/steep-mellow.md) - [Holiday Tea Sets](https://www.trendhunter.com/trends/holiday-tea-sets.md)