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# Gangster Game Character Remixes
Artist SINR Re-Imagines Luigi as a Tattoo-Clad Hardened Plumber

By Jason Soy | Published 2011-11-23 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/sinr
References: [blog.thaeger](http://blog.thaeger.com/2011/11/21/new-mario-world/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:) & [society6](http://society6.com/sinr714)

This SINR illustration of Luigi looks as though it belongs more so in Grand Theft Auto than in the Super Mario Bros. With wicked turquoise ink etched onto both his arms and all over his back, the classic video game sidekick channels Lil Wayne in this delightful re-imagining to the iconic video game character.

And Luigi isn't the only one SINR gives this treatment to. Within SINR's portfolio of awesome [vector illustrations](https://www.trendhunter.com/trends/artist-logo-remix) is a slew of [Nintendo](https://www.trendhunter.com/trends/super-mario-meets-gelato-pique) characters who have been re-purposed to be anything other than a child's play thing. You'll see images of Princess Peach both as a pin-up and as a holy tribute, an x-ray of Yoshi along with a collection of quirky items in his stomach and a tattoo design referencing Link from The Legend of Zelda series. Dig deep enough and you'll even find Scooby Doo's Mystery Machine morphed into Transformers' Bumblebee.

## Trend Insights (Trend Hunter)

- Score: 6.2/10
- Popularity: 94% | Activity: 83% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Gen Alpha, Millennial
- Top markets: North America, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture)

## Key Themes

### What's Driving This Trend

- **Gangster Game Character Remixes:** The trend of re-imagining video game characters with a gangster aesthetic provides disruptive innovation opportunities for the gaming industry.
- **Vector Illustrations:** The trend of creating vector illustrations of popular characters offers opportunities for disruption in the graphic design and digital art industries.
- **Pop Culture Mashups:** The trend of combining elements from different pop culture franchises opens up disruptive innovation opportunities for merchandise and licensing industries.

### Who This Affects Most

- **Gaming:** The gaming industry can explore the disruptive innovation potential of incorporating gangster aesthetics into their character designs for a fresh take on classic games.
- **Graphic Design:** The graphic design industry can capitalize on the trend of creating vector illustrations of popular characters by offering unique and customizable artwork for various applications.
- **Merchandise:** The licensing and merchandise industry can tap into the trend of pop culture mashups by creating crossover products that appeal to fans of multiple franchises.

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