# Caffeinated Matcha Wipes First Aid Beauty's Single-Use Wipes are Infused with Superfood By Laura McQuarrie | Published 2017-10-20 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/single-use-wipes References: [shape](https://www.shape.com/lifestyle/beauty-style/shape-beauty-awards-2017-best-skin-care-products) & [firstaidbeauty](https://www.firstaidbeauty.com/skin-care/product/travel-sizes/hello-fab-refreshing-face-wipes-caffeine-matcha) As an alternative to the classic makeup wipe, First Aid Beauty introduced [caffeine-infused single-use wipes](https://www.trendhunter.com/trends/soothing-coconut-balm-wipes) that it calls "wake up wipes." The Hello Fab Caffeine Matcha Wake Up Wipes are infused with [antioxidant-rich matcha green tea](https://www.trendhunter.com/trends/matcha-toning-peeling-gel), Vitamin C, aloe vera and caffeine to revive dull, tired skin and reduce areas of puffiness. The pre-moistened towelettes are useful for [removing dirt, oil and makeup](https://www.trendhunter.com/trends/ultra-repair-hydrating-pillow-pads), while also nourishing the skin with a variety of protective, hydrating superfood ingredients. As single-use wipes can be packed with a ton of beneficial ingredients for the skin, consumers are incorporating these refreshing all-in-one products as an integral part of their on-the-go skincare routines. In particular, First Aid Beauty describes these wipes as "perfect for a quick pre-workout cleanse." ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 41% | Activity: 56% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Caffeine-infused Skincare:** The trend of incorporating caffeine into skincare products presents an opportunity for innovative formulations that rejuvenate and energize the skin. - **Single-use Skincare:** The rise in popularity of single-use skincare products opens up possibilities for convenient and portable options that target specific skincare needs. - **Superfood-inspired Beauty:** The trend of using superfood ingredients in beauty products creates opportunities to develop nourishing and revitalizing skincare solutions. ### Where This Applies - **Beauty and Personal Care:** The beauty and personal care industry can explore the integration of caffeine and superfood ingredients into innovative skincare products for consumers seeking convenience and skin rejuvenation. - **Wellness and Fitness:** The wellness and fitness industry can tap into the demand for pre and post-workout skincare solutions by offering caffeine-infused wipes that refresh and prep the skin for exercise. - **Travel and Tourism:** The travel and tourism industry can explore the inclusion of single-use wipes with superfood-infused formulas as a convenient skincare option for travelers seeking on-the-go nourishment and hydration. ## Related on Trend Hunter - [Compostable Blemish Pads](https://www.trendhunter.com/trends/acne-clearing-pads.md) - [Matcha-Infused Undereye Patches](https://www.trendhunter.com/trends/matcha-eye-patches.md) - [Beauty Matcha Lattes](https://www.trendhunter.com/trends/beauty-matcha-latte.md) - [Eco-Friendly Hygiene Wipes](https://www.trendhunter.com/trends/freshist-debuts1.md) - [Pouch-Style Caffeine Supplements](https://www.trendhunter.com/trends/energy-pouches.md) - [Balm-Infused Eye Wipes](https://www.trendhunter.com/trends/soothing-coconut-balm-wipes.md) - [Functional Matcha Beverages](https://www.trendhunter.com/trends/matcha-love-energy.md) - [Energizing Eye Balms](https://www.trendhunter.com/trends/energizing-eye-balm.md) - [Caffeinated Limited Wellness Capsules](https://www.trendhunter.com/trends/rockys-matcha-and-saie.md)