# Mismatched Coat Hangers Pedersen + Lennard's Single Hook Mixes Handmade and Machine-made Materials By Meghan Young | Published 2011-08-19 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/single-hook References: [core77](http://www.core77.com/blog/object_culture/wall_hooks_by_pedersen_lennard_20231.asp) & [pedersenlennard.co.za](http://www.pedersenlennard.co.za/products/storage/single-hook/) There is a mismatched quality to the [Single Hook](https://www.trendhunter.com/trends/mono-editions) that makes it stand out despite being a relatively simple design. By boasting a mix of handmade and machine-made materials, it provides a balance between two often opposing factions in modern society. Although there is as much of a rise in natural, handcrafted products as there is in machine-made ones, they can easily coexist even in the same item. The Single Hook also combines a "fascination with South African craft and the [clean aesthetic of our Scandinavian forefathers](https://www.trendhunter.com/trends/classic-collection)," as the designers state. Created by Cape Town-based design firm Pedersen + Lennard, the Single Hook features a stamped out, [laser-cut and powder-coated steel plate](https://www.trendhunter.com/trends/stamping-chair) base that screws into the wall in order to anchor the relatively thick wooden dowel that acts as the actual hook. ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 21% | Activity: 8% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Mixed-materials Design:** Designers are experimenting with combining handmade and machine-made materials to create unique products that appeal to both natural and modern aesthetics. - **Cultural Fusion Design:** Designers are merging design aesthetics from different cultures to develop unique designs with a broader appeal. - **Sustainable Materials:** Sustainable and eco-friendly materials are becoming more popular among designers and consumers that are conscious about the environment. ### Industries Being Reshaped - **Home Decor:** Home decor companies can take advantage of the trend of mixed-materials design to create unique products that appeal to both modern and natural aesthetics. - **Furniture:** Furniture manufacturers can experiment with incorporating sustainable materials into their products to appeal to environmentally-conscious consumers. - **Fashion:** Fashion brands can experiment with cultural fusion designs to create unique products that appeal to a broader audience. ## Related on Trend Hunter - [Geometrically Shaped Hanger Concepts](https://www.trendhunter.com/trends/triangle-hanger.md) - [Rotating Punctuation Mark Hangers](https://www.trendhunter.com/trends/emotion-hanger.md) - [Sporty Climbing-Inspired Hangers](https://www.trendhunter.com/trends/grip-hanger.md) - [Utilitarian Design Series](https://www.trendhunter.com/trends/dpartment.md) - [Thin-Wood Clothing Hangers](https://www.trendhunter.com/trends/charity-hanger.md) - [Modular Minimal Wardrobe Hangers](https://www.trendhunter.com/trends/koi-cloths.md) - [Smiley Clothing Wall Hooks](https://www.trendhunter.com/trends/itsahook.md) - [Tailor-Made Furniture Ranges](https://www.trendhunter.com/trends/aesthetics-and-functionality.md) - [Resin Hardware Revivals](https://www.trendhunter.com/trends/meta-hardware.md)