# Steamed Seafood Meals The 'Simply Steam' Meals by Young's Seafood are High in Protein & Low in Fat By Laura McQuarrie | Published 2018-09-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/simply-steam References: [undercurrentnews](https://www.undercurrentnews.com/2018/09/19/youngs-launches-simply-steam-frozen-meals/) & [youngsseafood](https://youngsseafood.co.uk/products/) Young's Seafood launched its Simply Steam meals to appeal to young, health-conscious consumers who are looking for a quick and easy meal option that's low in fat, high in protein and packed with flavor. The fish-based Simply Steam meals in Salmon Fillet & Sweet Chilli and Haddock Fillet & Parsley varieties come in at under 300 calories and are free from artificial ingredients. These [complete seafood meals](https://www.trendhunter.com/trends/readytoserve-seafood) are sold as [frozen goods](https://www.trendhunter.com/trends/frozen-seafoods) that are packaged in a first-of-its-kind Perfect Steam Tray, which is fully transparent and vacuum-sealed to preserve flavor and nutrients. The single-serve meals contain a [single fillet of fish](https://www.trendhunter.com/trends/wildcaught-pacific-cod), some sort of starch—either rice or potatoes—and a selection of seasoned vegetables to round out the meal, which can be made in the microwave in minutes. ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 19% | Activity: 11% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Healthy Convenience Meals:** Convenience meals that are not only quick but are also healthy and packed with nutrients. - **Transparent Packaging:** Innovating packaging by using fully transparent and vacuum-sealed trays for food preservation. - **Single-serve Meals:** Creation of meals that contain only a single fillet of fish and serve as a complete meal. ### Industries Being Reshaped - **Frozen Food Industry:** The frozen food industry could cater to young, health-conscious consumers by offering low-fat, high-protein, complete meal options. - **Packaging Industry:** The packaging industry should consider investing in developing novel packaging options to better preserve flavor and nutrients of healthy meals. - **Seafood Industry:** The seafood industry could focus on providing healthy, easy-to-make, single-serve meals using only fresh and natural ingredients. ## Related on Trend Hunter - [Convenient Steam-in-Bag Meals](https://www.trendhunter.com/trends/birds-eye-steamfresh-meals.md) - [Asian Cuisine Seafood Products](https://www.trendhunter.com/trends/youngs-seafood-taste-of-asia.md) - [Elevated Frozen Seafood Products](https://www.trendhunter.com/trends/youngs-seafood-gastro-range.md) - [Restaurant-Inspired Seafood Products](https://www.trendhunter.com/trends/youngs-gastro.md) - [Quick-to-Prepare Seafood Meals](https://www.trendhunter.com/trends/scott-jons-10minute-meals.md) - [Responsibly Sourced Fish Fillets](https://www.trendhunter.com/trends/responsiblysourced-fish-fillets.md) - [Protein Fish Curries](https://www.trendhunter.com/trends/fish-curry.md) - [Well-Seasoned Frozen Fish Fillets](https://www.trendhunter.com/trends/youngs-breaded-fish-with-flavour.md) - [Asian Cuisine Seafood Meals](https://www.trendhunter.com/trends/fish-said-fred-oven-ready.md)