# On-Demand Laundry Services 'Simply Laundry' Improves Dry Cleaning, Washing, Folding and Delivery By Talal Jandali | Published 2016-01-27 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/simply-laundry References: [simply-laundry](https://simply-laundry.com/) Two MBA graduates decided to leave the investment banking world to start their own business -- [Simply Laundry](https://www.trendhunter.com/trends/upcycled-oat-protein-cereal). The duo kept thinking that there was a need in Toronto that wasn't being addressed, so they came up with the idea for a new [on-demand laundry service](https://www.trendhunter.com/trends/figures-helix). Simply Laundry is an on-demand service that offers dry cleaning, laundry, washing, folding and alterations in Toronto. The new business also offers complimentary pick-ups and drop-offs for the ease of its customers. All of [Simple Laundry's](https://www.trendhunter.com/trends/lawn-maintenance-essentials) cleaning is done in an eco-friendly manner. Simply Laundry was funded in May 2015, which has only fueled its growth as a new venture in Toronto. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 49% | Activity: 49% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### What's Driving This Trend - **On-demand Laundry Services:** The trend of on-demand laundry services is disrupting the traditional laundry industry and changing customer behavior - **Eco-friendly Cleaning Solutions:** The trend of eco-friendly cleaning solutions is disrupting the traditional laundry industry and opening up new market opportunities for sustainable brands - **Complimentary Pick-up and Drop-off Services:** The trend of complimentary pick-up and drop-off services is disrupting the traditional laundry industry and increasing convenience for customers ### Who This Affects Most - **On-demand Services:** The on-demand laundry services industry is experiencing growth and new entrants can disrupt the market by offering innovative value propositions - **Sustainability:** The sustainability industry can leverage the trend of eco-friendly cleaning solutions to offer innovative and environmentally-friendly laundry options to customers - **Logistics:** The logistics industry can leverage the trend of complimentary pick-up and drop-off services to offer innovative and efficient transportation solutions to laundry businesses and customers ## Related on Trend Hunter - [Branded On-Campus Laundry Lounges](https://www.trendhunter.com/trends/oncampus-laundry.md) - [Science-Forward Cleaning Startups](https://www.trendhunter.com/trends/scienceforward-cleaning-startup.md) - [Automated Enterprise Laundry Robots](https://www.trendhunter.com/trends/watney-robotics.md) - [Sleek Smart Laundry Systems](https://www.trendhunter.com/trends/laundry-system.md) - [Bespoke Laundry Detergents](https://www.trendhunter.com/trends/steamery.md) - [Garment-Drying Laundry Devices](https://www.trendhunter.com/trends/zera-lab-launbot.md) - [Prototype Robotic Laundry Systems](https://www.trendhunter.com/trends/electrolux-laundry-robot.md) - [Commercial-Grade Laundry Products](https://www.trendhunter.com/trends/pg-professional-laundry-care.md) - [AI-Powered Laundry Robots](https://www.trendhunter.com/trends/tenet-ai-laundry-robot.md)