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# Retro Poolside Editorials
'Holidays in Tucson, Arizona' is Shot and Styled by Silvia Gil-Roldán

By Jana Pijak | Published 2020-09-08 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/silvia-gilroldn
References: [fuckingyoung.es](http://fuckingyoung.es/holidays-tucson-arizona/) & [instagram](https://www.instagram.com/silviagilroldan/)

Two Management Barcelona model Michael Ossowski stars in 'Holidays in Tucson, Arizona,' an editorial that is photographed and styled by Silvia Gil-Roldán. The series is captured for fashion publication F***ing Young! Online and highlights [retro resort-wear looks](https://www.trendhunter.com/trends/golden-hour-getaway-collection).

In addition to its beach-ready wardrobe, the series highlights vintage-inspired photography. Collaborating with Aina Acosta, Irati García and Alex Domingo on set design and styling, Silvia Gil-Roldán brings a retro vacation aesthetic to life with real postcard imagery that is superimposed with modern photography.

The setting featured in Holidays in Tuscon, Arizona is a poolside scene from a vintage [Holiday Inn](https://www.trendhunter.com/trends/holiday-bow-bar) hotel, and was brought to life at Freakstudio for Fotodesign Barcelona. Moreover, makeup and hair for the editorial is the work of Regina Khanipova.

Image Credit: Silvia Gil-Roldán

## Trend Insights (Trend Hunter)

- Score: 6.3/10
- Popularity: 91% | Activity: 88% | Freshness: 9%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### Why This Trend Is Growing

- **Retro Resort-wear:** Disruptive innovation opportunity: Develop a sustainable and eco-friendly line of retro resort-wear to cater to the growing demand for nostalgic fashion.
- **Vintage-inspired Photography:** Disruptive innovation opportunity: Create a platform that connects photographers specializing in vintage-inspired photography with fashion brands seeking unique and retro visuals for their campaigns.
- **Postcard Aesthetic:** Disruptive innovation opportunity: Develop an app that allows users to transform their modern photographs into vintage postcard-style images, catering to the nostalgia trend in photography.

### Industries Being Reshaped

- **Fashion:** Disruptive innovation opportunity: Introduce AI-powered virtual stylists that can curate retro resort-wear looks for customers, providing personalized fashion recommendations.
- **Photography:** Disruptive innovation opportunity: Develop a platform that offers a library of vintage postcard-style filters and editing tools to enhance the retro aesthetic in photography.
- **Hospitality:** Disruptive innovation opportunity: Partner with fashion and photography brands to offer retro-inspired photo shoot experiences at vintage-themed hotels or poolside locations, targeting nostalgic travelers and photography enthusiasts.

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