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# Collaborative Celebrity Guitars
John Mayer Joined PRS Guitars in Making 'The Silver Sky'

By Amy Duong | Published 2018-03-07 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/silver-sky
References: [hypebeast](https://hypebeast.com/2018/3/john-mayer-prs-guitars-the-silver-sky-signature-model) & [prsguitars](http://www.prsguitars.com/electrics/bolton/silver_sky)

Talented singer and guitarist John Mayer joined forces with Paul Reed Smith's PRS Guitar in creating a new Mayer [signature guitar model](https://www.trendhunter.com/trends/les-paul-standard-models) entitled 'The Silver Sky.' The new musical instrument is a [retro-style guitar](https://www.trendhunter.com/trends/gibsons-certified-vintage-program) that was produced over the span of two-and-a-half years. It incorporates both Mayer's and Smith's favorite [vintage instrument components](https://www.trendhunter.com/trends/les-paul-custom-70s) drawn from the 60s. This includes the reverse PRS iconic headstock silhouette shape and the vintage-style tuners with the PRS lock design.

The new Silver Sky model also has Mayer's signature on the bolted on maple neck with a 635JM carve. Some other elements of the guitar include a 7.25 fretboard radius, PRS trem arm with a steel PRS tremolo bridge, three-part PRS 635JM single-coil pickups, GEN-III knife-edge screws and prevision-tuned electronics.

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 8% | Activity: 24% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celeb Products](https://www.trendhunter.com/celebproducts)

## Key Themes

### Why This Trend Is Growing

- **Retro-style Guitars:** There is an opportunity for companies to innovate by creating guitars with a retro aesthetic, such as 'The Silver Sky'.
- **Collaborative Design:** Collaborative design processes featuring talented individuals, such as John Mayer and Paul Reed Smith, may lead to innovative new products and designs.
- **Signature Models:** Creating signature models for musicians with unique and specific needs, such as John Mayer's preference for vintage components, can be a successful strategy for guitar companies.

### Industries Being Reshaped

- **Musical Instrument Manufacturing:** Musical instrument manufacturers, such as PRS Guitars, have the opportunity to create unique and innovative products, such as 'The Silver Sky', that appeal to consumers.
- **Music Retail:** Music retailers have the opportunity to offer exclusive signature models, such as 'The Silver Sky', to attract customers and differentiate themselves from competitors.
- **Collaborative Creative Projects:** Collaborative creative projects, such as John Mayer's partnership with PRS Guitars to create 'The Silver Sky', can showcase individual talents and lead to innovative and successful products.

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