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# Color Burst Bread
The Silver Hills Redesigned Bread Packaging is Super Cute

By Robyn Currie | Published 2009-11-13 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/silver-hills-redesigned-bread-packaging
References: [designyearbook.blogspot](http://designyearbook.blogspot.com/2009/11/silver-hills-bakery-by-karacters-design.html) & [karacters](http://www.karacters.com)

You know it is a good day in the world when marketers get their hands on our bread and try to make it more hip. I can’t blame them for wanting to, especially after seeing the [Silver Hills](https://www.trendhunter.com/trends/silver-spring-foods-dill-pickle-mustard) redesigned bread packaging.

Bringing the packaging back to what the company is, a simple, authentic, fun company that creates great bread, the Silver Hills redesigned bread packaging boasts [bright colors](https://www.trendhunter.com/trends/cooper-street-snacks). Plus each variety of bread has its own super cute illustration on the front -- almost a caricature of the bread itself. All the rad work was done by the Karacters Design Group.

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 37% | Activity: 47% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Colorful Packaging Design:** Exploring innovative and eye-catching designs for product packaging to attract customers.
- **Illustrated Branding:** Incorporating unique and playful illustrations to enhance brand identity and create a memorable visual experience.
- **Authentic and Fun Branding:** Emphasizing authenticity and creating a sense of fun in branding to resonate with consumers.

### Where This Applies

- **Food Packaging:** Leveraging creative and vibrant packaging designs to stand out in the competitive food packaging industry.
- **Graphic Design:** Utilizing illustrations and visual elements to create captivating branding materials in the graphic design industry.
- **Artisanal Food Products:** Implementing authentic and fun branding strategies to differentiate artisanal food products and appeal to health-conscious consumers.

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