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# Dynamic Monochrome Objects
These Silence Television Posters Make Vectors Look Like Ink

By Jason Soy | Published 2011-08-21 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/silence-television
References: [designerblog.it](http://www.designerblog.it/post/11491/i-poster-con-le-icone-del-design-di-gianmarco-magnani) & [facebook](http://www.facebook.com/SilenceTV)

These Silence Television posters totally exude a retro chicness to them. After all, it's rare to see modern art nowadays that sticks to minimalist details and [monochromatic color schemes](https://www.trendhunter.com/trends/jiyongkim-fw25) when artists can easily attach bells and whistles to all of their pictures with a click of a button in Photoshop.

The Silence Television collection of images is the work of Gianmarco Magnani and features a host of objects that hipsters would totally find appealing. Typewriters, Fender Telecasters, [cassette tapes](https://www.trendhunter.com/trends/16bit-display) *and* rotary phones? Yup, these pictures definitely bring on the retro nostalgia and emanate all kinds of cool in the process.

**Implications** - Consumers are appreciative of [minimalist illustrations](https://www.trendhunter.com/trends/minimalist-lighting-design) that contrast the highly saturated and busy images that currently oversaturate North American media. Corporations may consider using minimalist artwork and graphics in their advertising campaigns to differentiate themselves from their competitors.

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 57% | Activity: 55% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign)

## Key Themes

### What's Driving This Trend

- **Minimalist Artwork:** The trend of using minimalist artwork and graphics in advertising campaigns may disrupt the traditional style of oversaturation and busyness in North American media.
- **Retro Chicness:** The trend of incorporating retro design elements and nostalgic objects (such as typewriters, cassette tapes, etc.) may disrupt the modern and flashy aesthetic typically seen in art and design today.
- **Monochromatic Color Schemes:** The trend of using monochromatic color schemes in artwork and design may disrupt the traditional focus on bright and bold colors in advertising campaigns and media.

### Who This Affects Most

- **Advertising:** The use of minimalist artwork and graphics in advertising campaigns can disrupt the traditional style of oversaturation and busyness in North American media.
- **Art and Design:** The trend of incorporating retro design elements and nostalgic objects may disrupt the modern and flashy aesthetic typically seen in art and design today.
- **Printing and Publishing:** The use of monochromatic color schemes in artwork and design may disrupt the traditional focus on bright and bold colors in printing and publishing industries.

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