# Alco-Holiday Booze Bottles Santa Claus Makes an Appearance on Sigtuna Christmas Lager By Armida Ascano | Published 2010-12-22 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/sigtuna-christmas-lager References: [lovelypackage](http://lovelypackage.com/sigtuna-christmas-lager/) Sigtuna Christmas Lager comes from an up-and-coming micro brewery in Sweden. The bottle for this festive booze boasts the image of jolly old Saint Nick himself, kicking the Christmas cheer up a couple of notches. Designed by Morkman Reklambyrå, the Sigtuna Christmas Lager bottle is nothing short of a holiday miracle! Check out the alco-holiday treat for yourself; I guarantee it'll keep you warm through the snowy nights. **Implications** - With so many stresses in the modern world, consumers are looking for a quick escape. Products that offer on-the-go customers the ability to take a break are appealing to those who don't have the time to enjoy things with ease. Companies could develop more products with an element of vacation in mind to appeal to a wider audience. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 20% | Activity: 23% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Vacation-inspired Products:** Developing products with an element of vacation in mind can appeal to on-the-go customers looking for a quick escape. - **Festive Packaging:** Creating holiday-themed packaging, like the Sigtuna Christmas Lager bottle, can enhance the customer experience and attract attention. - **Microbrewery Boom:** The rise of up-and-coming microbreweries presents opportunities for innovative and unique alcoholic beverages. ### Who This Affects Most - **Beverage Packaging:** There is potential for disruptive innovation in the beverage packaging industry by creating unique and eye-catching designs. - **Alcoholic Beverages:** The alcoholic beverage industry can capitalize on the demand for vacation-inspired products and festive packaging to attract more customers. - **Microbrewery:** The microbrewery industry has room for disruptive innovation through the creation of innovative and unique alcoholic beverages to stand out in the market. ## Related on Trend Hunter - [Christmas Beer Releases](https://www.trendhunter.com/trends/jolly-saint-nico.md) - [Boozy Christmas Cocktail Packs](https://www.trendhunter.com/trends/12-cocktails-of-christmas.md) - [Gin-Filled Christmas Baubles](https://www.trendhunter.com/trends/gin-liqueur-baubles.md) - [Winter Imagery Beer Packaging](https://www.trendhunter.com/trends/budweiser-holiday-cans.md) - [Festively Seasonal American Ales](https://www.trendhunter.com/trends/schlafly-christmas-ale.md) - [Uplifting Artistic Alcohol Packaging](https://www.trendhunter.com/trends/absolut-haring-artist-edition-bottle.md) - [Health-Conscious Holiday Drink Ads](https://www.trendhunter.com/trends/tenzing-christmas-ad.md) - [Elf-Adorned Festive Ales](https://www.trendhunter.com/trends/festive-ale.md) - [DIY Whisky Bottles](https://www.trendhunter.com/trends/diy-whisky-bottle.md)