# Beverage-Holding Apparel Dunkin's Signature Espresso-Wear Includes Pieces Like the Latte-nkini By Laura McQuarrie | Published 2019-06-24 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/signature-espressowear References: [foodandwine](https://www.foodandwine.com/news/dunkin-summer-wear-tankini-sunglasses-tank-top) & [news.dunkindonuts](https://news.dunkindonuts.com/blog/dunkin-signature-espresso-wear-summer-2019) Knowing that people want to stay hydrated and refreshed but also enjoy a range of summer activities, [Dunkin](https://www.trendhunter.com/trends/dunkin-merch)' created a quirky line of clothing called Signature Espresso-Wear that introduces styles that can hold its Signature Latte. Months ago, Dunkin' launched a fake line of clothing that included the Latte-nk Tops, Cappu-chinos and Americano-veralls. Although the practical, beverage-holding styles were never made available for consumer purchase, Dunkin' is now reviving the summery Latte-nk Tops alongside two new items, the Latte-nkini and Latte-viators. A limited number of the beverage-holding Latte-nk Tops can be won on [Instagram](https://www.trendhunter.com/trends/heinz-kegchup) by commenting on the brand's stories and posts, promising an effortless way for people to enjoy a Dunkin' Signature Latte and keep their hands free. ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 23% | Activity: 59% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) ## Key Themes ### What's Driving This Trend - **Beverage-holding Apparel:** Creating clothing items that can hold beverages offers customers a practical and unique experience. - **Quirky Product Lines:** Developing quirky product lines, like Dunkin's Signature Espresso-Wear, can generate buzz and distinguish a brand in a competitive market. - **Social Media Giveaways:** Hosting social media giveaways, like Dunkin's Latte-nk Tops, can increase engagement and promote a brand to a wider audience. ### Who This Affects Most - **Fast Food:** Fast food chains can create unique and quirky merchandise, like Dunkin's Signature Espresso-Wear, to promote their brand and stand out in a crowded market. - **Sports Apparel:** Sports apparel companies can develop beverage-holding clothing items, like Dunkin's Latte-nkini, that cater to customers who value practicality and convenience while engaging in physical activities. - **Social Media Marketing:** Businesses can leverage social media giveaways, like Dunkin's Instagram contest for Latte-nk Tops, to increase engagement and brand visibility among their target audience. ## Related on Trend Hunter - [Playful Cafe Merch Collections](https://www.trendhunter.com/trends/dunkin-merch.md) - [Cold Brew Holiday Capsules](https://www.trendhunter.com/trends/holiday-sweater-swimwear-collection.md) - [Warm Weather Cafe Refreshments](https://www.trendhunter.com/trends/dunkin-summer-menu.md) - [Coffee Shop Merchandise Collaborations](https://www.trendhunter.com/trends/dunkin-x-ambush.md) - [Cereal Milk Lattes](https://www.trendhunter.com/trends/cereal-n-milk-latte.md) - [Ice Cream-Inspired Frozen Coffees](https://www.trendhunter.com/trends/ice-creaminspired-frozen-coffees.md) - [Artisan-Inspired Summertime Cafe Menus](https://www.trendhunter.com/trends/dunkin-menu.md) - [Collaborative Cafe Merch Collections](https://www.trendhunter.com/trends/dunkin-and-stoney-clover-lane.md) - [Vibrant Summer-Ready Drinkware](https://www.trendhunter.com/trends/starbucks-summer-merchandise.md)