# Basketball Player-Honoring QSR Desserts The McDonald's Siakam Swirl McFlurry is Only in Ontario By Michael Hemsworth | Published 2023-02-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/siakam-swirl-mcflurry References: [canadify](https://canadify.com/2023/02/14/mcdonalds-canada-launches-new-siakam-swirl-mcflurry-in-ontario/) & [mcdonalds](https://www.mcdonalds.com/ca/en-ca.html)  The [McDonald's](https://www.trendhunter.com/trends/east-coast-twist-mcflurry) Siakam Swirl McFlurry is a new menu item being launched at participating locations in Canada for patrons to pick up as a way to satisfy their sweet tooth and celebrate the namesake player. The McFlurry honors [Toronto Raptors](https://www.trendhunter.com/trends/siakam-swirl) player Pascal Siakam and pays homage to the player''s signature spin move on the court. The McFlurry features a base of the brand's signature soft serve vanilla ice cream along with hot fudge and Red Smarties blended in. These ingredients combine to create a delicious dessert that also acts as a nod to the Raptor's team colors. The McDonald's Siakam Swirl McFlurry is only available for a limited time and is expected to be a hit amongst avid fans of the all-star. Image Credit: McDonald’s ## Trend Insights (Trend Hunter) - Score: 6.8/10 - Popularity: 92% | Activity: 99% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Player-honoring QSR Menu Items:** There is an opportunity for quick-service restaurants to create limited-time menu items that honor popular sports team players and their signature moves. - **Food Products as Sports Fan Memorabilia:** Quick-service restaurants can capitalize on sports fan culture by creating food products that serve as meaningful memorabilia for fans to collect. - **Signature Desserts for Big Events:** There is an opportunity for quick-service restaurants to create signature desserts for big events, like sports playoffs, that align with popular teams and themes. ### Who This Affects Most - **Quick-service Restaurants:** Quick-service restaurants can disrupt the traditional fast-food model by creating limited-time menu items that cater to sports fans and offer a unique experience. - **Sports Merchandise:** The sports merchandise industry can expand beyond traditional items by partnering with quick-service restaurants to create food product merchandise that aligns with popular teams and players. - **Event Catering:** Catering companies can disrupt the event catering industry by creating signature desserts for big events that align with popular themes and provide a unique experience for attendees. ## Related on Trend Hunter - [Basketball Player Dessert Offerings](https://www.trendhunter.com/trends/siakam-swirl.md) - [Plush Toy-Inspired Desserts](https://www.trendhunter.com/trends/squishmallows-mcflurry.md) - [Regionally Themed Frozen Desserts](https://www.trendhunter.com/trends/east-coast-twist-mcflurry.md) - [Celebratory Iced QSR Desserts](https://www.trendhunter.com/trends/confetti-cookie-dough-mcflurry.md) - [Frozen Popcorn QSR Treats](https://www.trendhunter.com/trends/caramel-popcorn-mcflurry.md) - [Blended QSR Halloween Treats](https://www.trendhunter.com/trends/trick-n-treat-mcflurry.md) - [S’mores-Style Ice Creams](https://www.trendhunter.com/trends/smores-mcflurry.md) - [Seasonal QSR Blended Desserts](https://www.trendhunter.com/trends/candy-cane-fudge-mcflurry.md) - [Strawberry Cheesecake Soft Serves](https://www.trendhunter.com/trends/strawberry-cheesecake-mcflurry.md)