<!-- canonical: https://www.trendhunter.com/trends/shwood-select-2013 -->
<!-- robots: noindex -->

# Wooden Frame Shades
The Shwood Select 2013 Collection is Well-Constructed

By Katie Pagnotta | Published 2013-02-14 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/shwood-select-2013
References: [highsnobiety](http://www.highsnobiety.com/2013/02/13/shwood-select-2013-collection-and-lookbook/) & [shwoodshop](http://www.shwoodshop.com/)

The Shwood Select 2013 collection experiments with new shapes, designs and features some badass wooden frames.

The Oregon-based manufacturer is known for pumping out some stellar shades. This season the [stylish sunglasses](https://www.trendhunter.com/trends/aritzia-1) feature a new design. The shades incorporate an aircraft-grade birch wood core that adds strength and flexibility. This collection showcases the variety of woods, shades and grains Shwood has in stock. There are [wayfarer, oval and aviator style frames](https://www.trendhunter.com/trends/bru-eyewear-fall). These sunglasses are chic, unconventional and photograph well. Each pair comes with a [sleek leather case](https://www.trendhunter.com/trends/back-to-daily-rhythm) and a must-purchase from the collection is the 'Belmont' pair.

Now that the days are getting longer and the sun is reappearing why not pick up a pair of these stellar sunglasses. The Shwood Select 2013 collection is epic, well-crafted and puts a spin on sunglass construction.

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 56% | Activity: 78% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Wooden Frame Sunglasses:** Innovative utilization of wood as a material for fashionable sunglasses
- **Aircraft-grade Birch Wood Core:** Incorporation of strong and flexible aircraft-grade birch wood core in sunglasses design
- **Unconventional Sunglasses:** Innovation in Sunglass design with unconventional shapes, styles, and high-quality materials

### Industries Being Reshaped

- **Fashion Accessories:** Opportunity to innovate fashion accessories by introducing new materials and designs for creating sunglasses like wooden frames
- **Eyewear:** Incorporate new materials to improve the durability, strength, and flexibility of sunglasses materials like aircraft-grade birch wood core
- **Photography Equipment:** Introduces a unique selling proposition by showcasing sunglasses that photograph well which could be capitalized upon in the photography equipment industry.

## Related on Trend Hunter

- [Dessert-Inspired Spring Collections](https://www.trendhunter.com/trends/woodys-ss24-collection.md)
- [Vintage-Inspired Wooden Sunglasses](https://www.trendhunter.com/trends/delray-se-sunglasses.md)
- [Textured Wood-Inspired Eyewear](https://www.trendhunter.com/trends/issey-miyake-eyes.md)
- [Transparent Crystal Sunglasses Frames](https://www.trendhunter.com/trends/the-harwood-20.md)
- [Versatile Eyewear Collections](https://www.trendhunter.com/trends/framery.md)
- [Streetwear-Informed Dynamic Eyewear](https://www.trendhunter.com/trends/supreme-eyewear.md)
- [Collaborative Summertime Sunglasses](https://www.trendhunter.com/trends/jins-x-snow-peak.md)
- [Ultra-Stylish Eyewear Collections](https://www.trendhunter.com/trends/inaugural-eyewear-collection.md)
- [Trendy Eco-Conscious Eyewear](https://www.trendhunter.com/trends/bajio-sunglasses.md)
